Multiple Trends Shaping The Hotel Industry
Panelists at HSMAI’s ROC conference shared their thoughts on the macro and microeconomic trends helping shape the industry during the next couple of years
Panelists agreed in order for the hotel industry to move forward, hoteliers need to stop being conservative and start finding ways to get innovative with big data and other information that might help them overcome such challenges.
“The way we change our numbers, the way we move forward is very conservative,” said Kathy Maher, senior VP of revenue management for Wyndham Hotel Group. “That’s why we need to have more thought to how we can be proactive. We can continue to have our (revenue-per-available-room) increase, but there may be an innovative nugget out there.”