MediaConcepts re-launches its brand with new visual identity and website
New brand identity represents its evolution within the hospitality industry
This is the first time MediaConcepts has re-launched its brand in 12 years. In addition to new logos, colour palette and marketing collateral, a major part of this re-launch is its website.
Reflecting the new brand identity, MediaConcepts' website (www.mediaconcepts.com) has been re-designed and built to offer visitors with an intuitive experience and comprehensive overview of its solutions. Developed as a fully responsive site, the layout automatically adapts to the viewing environment to provide visitors with an optimal experience on any device.
"As a company that helps hotels personalise and enhance their guest experience, we strongly believe in giving people a great experience regardless of what device they use to view our website," said John Bowen, Founder and CEO of MediaConcepts. "Using responsive web design also allows us to maintain one single set of content, and not worry that an updated piece of information might show up on a laptop but not on a mobile phone."
Earlier this year, the company announced its expanded presence in the UK.
MediaConcepts is an experienced provider of integrated digital solutions that enable hospitality organisations to attract and retain guests by helping them create personalised experiences before, during, and after their stay.
Its proprietary enterprise solution, Jasmine WebSuite, allows its clients to effectively manage their online presence, booking journey, ongoing communication and guest loyalty. Complementing the Jasmine WebSuite is Priscilla, a mobile application that guests may use to perform self-service tasks or request for concierge services during their stay. Together, these create a powerful 360° guest experience that translates into increased revenue and brand equity. Jasmine WebSuite has helped progressive hospitality clients in the UK and throughout Asia attract, convert and retain more guests through personalised engagement.
Headquartered in Singapore, MediaConcepts was founded in 2002 and has been completely focused on integrated digital solutions for the hospitality industry since 2007.
For more information, visit www.mediaconcepts.com.
Phone: +65 6224 3994