Hotel Equities and Worldhotels today announced the execution of a joint strategic partnership. Hotel Equities is an Atlanta-based international full-service hotel management, ownership and development company. Worldhotels is one of the leading groups for independent luxury and upscale hotels worldwide.

Under the agreement, Hotel Equities will provide a great value proposition for Worldhotels' members as a management arm for individual properties. Worldhotels will look to Hotel Equities to provide enhanced customer service and expertise on the operations side, based on Hotel Equities' extensive experience in managing both branded and independent hotels.

"Hotel Equities and Worldhotels share a common goal of growth and an unwavering commitment to positive guest experiences," said Joe Reardon, vice president of marketing and business development for Hotel Equities. "We are excited to embark on this strategic partnership, especially as we celebrate 25 years in business and look to further expand our rapidly growing portfolio of hotels in the Americas and globally."

With a collection of nearly 450 unique independent hotels in 250 destinations and 65 countries, Worldhotels is a full-service sales and marketing global distribution company servicing independent hotels and resorts around the world. Through a comprehensive range of services that includes global marketing, sales, training, ecommerce and state-of-the-art technology, Worldhotels backs independent hotels with the power of a global brand while preserving their individual character and unique identity.

"Hotel Equities' demonstrated success in both leisure and business-oriented hotels make them the perfect fit for a partnership with Worldhotels," said Thomas Griffiths, vice president, Worldhotels-The Americas. "With a large portfolio of hotels across the United States, we are excited to add another great value to our customer base and have the utmost confidence in their management abilities to help strengthen operations for our ownership groups. This partnership is one of a kind and we feel our owners will embrace the offer."

"Our newly formed partnership has created a buzz among independent hoteliers and we are already working on several new opportunities with current owners," said Reardon.

Worldhotels is a global brand that brings together some of the world's most unique independent hotels. With the tagline "Where Discovery Starts" it targets savvy business and leisure travelers that seek an authentic and local experience when choosing a hotel. With over 40 years of excellence in the industry, the company's mission is to provide access to 4 and 5-star hotels of character and distinction. Each hotel in the Worldhotels portfolio has been carefully selected to ensure it meets the group's strict quality standards. Each hotel is measured against over 1,000 quality criteria every year. For more information on Worldhotels, please visit www.worldhotels.com. ###

About Hotel Equities

Hotel Equities (HE) is an award-winning full-scale hotel ownership, management, and development firm with a portfolio of approximately 300 hotels and resorts throughout the United States and Canada. Fred Cerrone, CHA, serves as Founder and Chairman; Brad Rahinsky serves as President and CEO. For more information on Hotel Equities, visit hotelequities.com.

Sommer Shiver
Director of Communications & Marketing
+1 678 678 4444, x19
Hotel Equities