thinkwithgoogle.com

With over 4,250 hotels across 93 countries, Hilton Worldwide aims to be the leader in hospitality and simplify travel for its guests before, during, and after each visit. But given that today's travelers have more research, booking, and platform options than ever, Hilton turned to Google Hotel Ads to help drive high-quality leads and fuel bookings. Hilton saw five-star results: It improved its conversion rate by 45% and drove a 12% increase in overall ROI.

Read the full article at thinkwithgoogle.com