La Quinta Arrives In Chile With An LQ Hotel Near Santiago Airport
La Quinta also has a guest loyalty program, La Quinta Returns, which offers members free nights and other great rewards like airline miles/points and gift cards/certificates for shopping, dining and entertainment. To date, the program has more than 10 million members, whose hotel stays contributed nearly half of total room revenues across the hotel chain in 2014.
"It's a pleasure and an honor to announce this new stage in the history of our brand. At La Quinta, we understand travel can be challenging. All of our hotels are designed to reinvigorate the business and leisure traveler's day and help them find their inner optimism with our attractive amenities, friendly service and great quality," said Rajiv Trivedi, Chief Development Officer for La Quinta. "Furthermore, we understand that our franchisees require a significant return on their investment and we are constantly working to meet that goal. In the last two years, nearly 50 percent of our new franchise agreements have been with groups or individuals who already have ownership interests in one or more La Quinta Inn & Suites or LQ Hotels."
Antonio Yong, President of Inmobiliaria e Inversiones Profit Summit Limitada, commented that under La Quinta's franchise model, "La Quinta supports us with all the tools we need to succeed and increase the value of our investment. La Quinta has created a program unlike any other franchised brand. In part, this is due to the fact that they listen to their franchisees and apply years of lodging experience so both can grow together."
About La Quinta
La Quinta Holdings Inc. (NYSE: LQ) is a leading owner, operator and franchisor of select-service hotels primarily serving the midscale and upper-midscale segments. The Company's owned and franchised portfolio consists of more than 830 La Quinta Inn & Suites™ and La Quinta Inn™ branded hotels representing approximately 84,000 rooms located in 47 states, as well as in Canada and Mexico. La Quinta's team is committed to providing guests with a refreshing and engaging experience. For more information, please visit: www.LQ.com