Lotte Hotels and Resorts Partners With TrustYou To Manage And Improve Its Online Reputation

TrustYou, the inventor of the Meta-ReviewTM and global online reputation management leader, has partnered with Lotte Hotels & Resorts, the largest hotel group in Korea, to offer reputation management tools to it's properties.

"We focus heavily on our guests, with the goal of delivering the best service around. We want our guests to fall in love with our hotels during their stay. Working with TrustYou, we will be able to gain and analyze guest feedback to ensure that all of our hotels are living up to our goals and brand promises," said Joseph Nam, Vice President of Marketing Division at Lotte Hotels and Resorts.

The TrustYou platform provides hotels and brands with a simple-to-use tool for monitoring and responding to online travel reviews. Using TrustYou's monitoring tool, hotels can measure their performance across hundreds of travel sites as well as track review trends over time. In addition, brands can ensure that all of their hotels are consistent with brand guidelines in both management responses to reviews and scores for various attributes like service, room, food, etc.

"As the largest hotel group in Korea, Lotte Hotels and Resorts wants to maintain its stellar reputation with guests across all of its hotels. We are excited to work with Lotte Hotels and Resorts to provide all the tools they need to effectively manage their brand's online reputation," said Frederick Wong, Vice President of Sales, Asia at TrustYou.

For additional information about TrustYou, please contact Margaret Ady at [email protected].