BTN's 2015 Hotel Brand Survey | BusinessTravelNews.com
Corporate travel buyers are placing a high value on traveler experience, as illustrated by BTN’s 2015 Hotel Brand Survey, in which buyers gave top marks to brands that have made an effort to deliver. BTN’s survey ranked brands across seven tiers. Of the first place finishers, only two were repeat winners from 2014: Best Western Plus and InterContinental Hotels Group’s Candlewood Suites. Additionally, no multibrand company had more than one first place finisher.
