Hospitality Sales & Marketing Association International's Washington, D.C., chapter will host an educational seminar, "Distribution, Disrupters and the DC Market," presented by noted lodging industry researcher Mark Lomanno on Nov. 19 in Arlington, Virginia.

Lomanno, an advisor to start-up and investment companies in the hospitality and data industries, is the former president and CEO of STR Inc., the industry's global lodging authority on current trends in hotel supply, demand, occupancy, average room rates and revenue per available room, or RevPAR.

He also is the co-author of "Distribution Channel Analysis: A Guide for Hotels," which is believed to be the most comprehensive study on the lodging industry's on-line environment.

"This dynamic, one-day seminar was designed to provide attendees with strategies they can implement right away," said Fran Brasseux, HSMAI executive vice president. "Mark is a proven lodging leader who will offer insights designed to help hotel sales and marketing executives fuel sales for their organizations."

The Nov. 19 seminar will begin at 4:30 p.m. at the SAS Institute Inc., 1530 Wilson Blvd., Suite 805, in Arlington and continue until 7 p.m. The SAS Institute is a five-minute walk southwest from the Rosslyn Metro station, served by the blue, orange and silver lines.

Registration is free for HSMAI members and $30 for nonmembers. Seating is limited. Click here for more information and to register for the event.

About HSMAI's Washington DC Chapter

HSMAI's Washington, D.C., chapter is an affiliate of the Hospitality Sales and Marketing Association International, an individual membership organization based in McLean, Virginia, composed of more than 7,000 members worldwide, with 40 chapters in the Americas Region. HSMAI is committed to growing business for hotels and their partners and is the industry's leading advocate for intelligent, sustainable hotel revenue growth. The association provides hotel professionals and their partners with tools, insights and expertise to fuel sales, inspire marketing and optimize revenue through programs including HSMAI's MEET, Adrian Awards and Revenue Optimization Conference. Click here to join HSMAI. For more information, go to www.hsmaidc.org.

Rich Roberts
RDR PR LLC
717-685-4142
HSMAI