Mobile messaging is experiencing a renaissance, but how and with whom we text is changing.

No longer for just between friends, text messaging is increasingly becoming how we communicate and interact with businesses. With 90% of texts opened within 3 minutes, it makes perfect business sense for hoteliers to engage with their guests in a way that provides guests with convenience and expedience, wherever they may be, before, during or after their stay. But adding text messaging to your hotel's communication stack shouldn't increase operational complexity for your staff. Rather, texting should be treated like any other communications channel (like phone calls, emails, in-person or in-app requests), and funnel to the same integrated back-end.

Source: ALICESource: ALICE
Source: ALICE

About ALICE

ALICE is the leading all-in-one hospitality operations platform that enables hotel staff to do their most impactful work. Task management, real-time communication, and operational analytics reduce the complexity and chaos of hotel operations providing the transparency and flexibility needed to run efficiently. Founded in 2013, ALICE works with more than 2,500 hotels and tens of thousands of hotel staff across many of the world's leading brands, including Hilton Hotels & Resorts, Graduate Hotels, and Grupo Posadas. ALICE won 7 HotelTechAwards in 2022: winner of Best Concierge Software & Best Housekeeping Software; finalist for its Guest Messaging, Maintenance, and Staff Collaboration Tools; Top 10 People's Choice; and Top 10 Best Places to Work in Hotel Technology for the fifth straight year. https://www.aliceplatform.com/.

Lola Feiger