SiteMinder reveals top booking sites for hotels in 2015
SiteMinder, the global hotel industry's leading cloud platform, has revealed the top 10 hotel booking sites in 2015 within five of Europe and the Asia Pacific's renowned travel markets. The inaugural lists are based on the total gross booking revenue facilitated by today's largest online distribution platform, SiteMinder's Channel Manager, for the company's hotel customers located within the UK, Spain, Germany, Australia and Thailand.
"These lists capture the distribution channels that led the industry in providing one the most critical measures for a hotel's success today – its online revenue," says Mike Ford, co-founder and managing director at SiteMinder.
"Around US$11 billion worth of online revenue has passed through SiteMinder's technology over the past year. This has been via both the third-party booking sites and Internet booking engines SiteMinder's Channel Manager integrates with – including SiteMinder's own product, TheBookingButton, which consistently features to show the increasing value that direct bookings provide for hoteliers."
Speaking on the third-party sites that feature in the top 10 lists, Mr Ford adds, "With the ubiquitous headlines on market consolidation and acquisitions in 2015, it is easy to forget the role each individual brand plays in the decision-making and booking process of today's traveller. SiteMinder's lists of the top 10 booking sites for hotels highlight these roles in enabling hoteliers to increase their reach and conversions online – and to optimise all of their available inventory at any given time through the world's leading distribution channels."
The top 10 booking sites for hotels in 2015 were:
In the UK
- Booking.com
- Expedia
- TheBookingButton
- LateRooms.com
- Agoda.com
- GTA
- Hotelbeds
- Orbitz
- HRS
- Travelocity
In Spain
- Booking.com
- Expedia
- Hotelbeds
- GTA
- Hotusa
- HRS
- Orbitz
- TheBookingButton
- Agoda.com
- Travelocity
In Germany
- Booking.com
- HRS
- Expedia
- Hotelbeds
- TheBookingButton
- GTA
- Orbitz
- Agoda.com
- HostelBookers
- Hostelworld
In Australia
- Booking.com
- Expedia
- TheBookingButton
- Wotif
- Agoda.com
- Orbitz
- GTA
- Jetstar
- AOT Sunlover
- Flight Centre
In Thailand
- Booking.com
- Agoda.com
- Expedia
- Hotelbeds
- GTA
- TheBookingButton
- Orbitz
- Ctrip
- Mr & Mrs Smith
- HotelTravel.com
To view the top 10 booking sites for hotels globally in 2015, visit www.siteminder.com/news.
About SiteMinder
SiteMinder Limited (ASX:SDR) is the name behind SiteMinder, the only software platform that unlocks the full revenue potential of hotels, and Little Hotelier, an all-in-one hotel management software that makes the lives of small accommodation providers easier. The global company is headquartered in Sydney with offices in Bangalore, Bangkok, Barcelona, Berlin, Dallas, Galway, London and Manila. Through its technology and the largest partner ecosystem in the global hotel industry, SiteMinder generates more than 115 million reservations worth over US$45 billion in revenue for its hotel customers each year. For more information, visit siteminder.com.
Maria Cricchiola
Director of Brand Communications & PR
+61 2 9056 7415
