Radisson Red

Brussels -- Rezidor, one of the most dynamic hotel groups worldwide and a member of the Carlson Rezidor Hotel Group, introduces the lifestyle select brand Radisson RED to Jeddah, the second largest city in Saudi Arabia: the Radisson RED Makarunah featuring 280 units is scheduled to open in Q2 2018. At the same time, Rezidor announces the mid-scale Park Inn by Radisson Madinah Road: the 84-rooms property will be the first operational Park Inn in Jeddah and welcome the first guests in Q1 2017.

"Saudi Arabia is a key focus country for Rezidor. Our total portfolio in the Kingdom now features 29 hotels with more than 5,600 rooms, and we want to further expand our network together with our partners in the region. Jeddah is a strategic hub, and we're delighted to bring Radisson RED to this core market", said Wolfgang M. Neumann, President & CEO of Rezidor.

"The launch of Radisson RED and the opening of our first Park Inn by Radisson in Jeddah allow us to diversify our offer to our guests, leverage operational and commercial synergies, and unlock additional value for our owners", commented Elie Younes, Executive Vice President & Chief Development Officer of Rezidor.

"Jeddah is the second most demanding city for hotel services in Saudi Arabia. Our guests are both local and international travellers seeking a modern lifestyle. We believe that Carlson Rezidor can provide a distinctive experience to our customers – especially to the younger generation attracted by a brand like Radisson RED. We trust that the hotel will stand out as one of the most innovative products on the market", added Saad Alharthi, President of Saad Alharthi Hospitality Group.

The Radisson RED Makarunah will be located close to major lifestyle and entertainment areas in Jeddah such as Tahlia Street, Corniche Road, Mall of Arabia and Red Sea Mall. The international airport will be 11km away. Besides 280 rooms, the hotel will comprise the signature restaurant Ktchn + Ouibar, a further speciality restaurant and a pool bar, 315sqm of meeting facilities, a gym and a pool.

With Radisson RED, Carlson Rezidor is creating a whole new hotel category – lifestyle select – that resonates with the millennial mind-set and that is inspired by fashion, music and art. Radisson RED is ageless. Each RED is curated to have its own personality, to show the best of each destination and the best of people behind the scenes. Radisson RED's global success already features 11 hotels under development, and the very first RED will welcome the world in April 2016 in Brussels, Belgium. "The roll-out of Radisson RED is in full swing and we are set for further development in urban and highly inspirational locations, with a global ambition of 60 hotels worldwide by the year 2020", added Younes.

The Park Inn by Radisson Madinah Road will open its doors on one of the main axes of Jeddah: Madinah Road cuts directly through the city centre and is the sole road connecting the North and South of Jeddah. The hotel will offer 84 comfortable guest rooms, an all-day-dining restaurant, a lobby lounge, 170sqm of meeting space, and a gym.

Park Inn by Radisson has recently been re-launched as a fresh and dynamic mid-scale offer for the growing guest segment of Gen X and Y, and is based on the three pillars of "choice", "connectivity" and "community".

About Radisson Hotel Group

Radisson Hotel Group is one of the world's largest hotel groups with nine distinctive hotel brands, and more than 1,600 hotels in operation and under development in 120 countries. The Group's overarching brand promise is Every Moment Matters with a signature Yes I Can! service ethos.

The Radisson Hotel Group portfolio includes Radisson Collection, Radisson Blu, Radisson, Radisson RED, Radisson Individuals, Park Plaza, Park Inn by Radisson, Country Inn & Suites by Radisson, and prizeotel brought together under one commercial umbrella brand Radisson Hotels.

Radisson Rewards is our international rewards program that delivers unique and personalized ways to create memorable moments that matter to our guests. Radisson Rewards offers an exceptional experience for our guests, meeting planners, and travel agents at over 550 hotels in Europe, Middle East, Africa and Asia Pacific.

Radisson Meetings provides tailored solutions for any event or meeting, including hybrid solutions placing guests and their needs at the heart of its offer. Radisson Meetings is built around three strong service commitments: Personal, Professional and Memorable, while delivering on the brilliant basics and being uniquely 100% Carbon Neutral.

The health and safety of guests and team members remain a top priority for Radisson Hotel Group. All properties across the Group's portfolio are subject to stringent health and safety requirements, as outlined in the Radisson Hotels Safety Protocol.

More than 100,000 team members work at Radisson Hotel Group and at the hotels licensed to operate in its systems. For more information, visit our corporate website. Or connect with Radisson Hotels on:

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Christiane Reiter
+32 2 702 9331
Radisson Hotel Group