Industry Update
Supplier News25 February 2016

FREE WEBINAR: Learn How to Optimize your Digital Conversion Funnel Along the Hospitality Customer Journey

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1 min
Milestone Internet Marketing, Inc.

Milestone is inviting you to our complimentary webinar where we will examine today's digital customer journey and how to optimize the hospitality conversion funnel. We will discuss key trends impacting search and benchmarks for marketing campaigns. Your hospitality business can create successful targeted marketing campaigns by understanding the stages of the conversion funnel, and the benchmarks for success in each stage.


The audience will hear about the rapidly changing digital world and which channels are key to the purchase process when consumers are booking hotel rooms. We walk through the different stages of the purchase cycle from finding travel inspiration, comparison shopping, reading online reviews, and eventually making a purchase as part of their journey. As the digital landscape evolves, the key to success lies in managing the entire conversion funnel vs. any specific channel or media.

Topic: How Your Customer Journey Impacts Your Conversion Funnel

Date & Time: Thursday, March 10, 2016 11 AM PT

Duration: 1 hour + Q&A

Cost: Complimentary

Register: Click here to Register

Key Takeaways:

  1. Understand how web search has changed in recent years
  2. Learn key trends that are impacting the digital ecosystem
  3. Decipher the various stages of your customer journey in a multi device world
  4. Optimize your conversion funnel by channel, move from awareness to conversions
  5. Correct KPIs to measure success, with checklist and benchmarks


Benu Aggarwal, Founder, Milestone Internet Marketing
Heidi Bitar, Vice President, Client Services
Tammie Carlisle, Assistant Vice President, Sales and Customer Solutions
Sara Linton, Product Marketing Specialist

Related Event

Webinar: FREE WEBINAR: Learn How to Optimize your Digital Conversion Funnel Along the Hospitality Customer Journey

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About Milestone:

For over 20 years, Milestone has been a leading provider of digital marketing software and services for location-based businesses. Over 2,000 companies in Hospitality, Retail, Financial Services and Automotive industries rely on Milestone to power their digital marketing strategies. Milestone has garnered over 500 awards, has been short listed 3 consecutive years for the US Search awards and won Search Engine Land's prestigious "Best overall SEO-SEM campaign" in 2018. Milestone has gained a reputation for blending outstanding digital marketing expertise with advanced technological capabilities and is one of Silicon Valley Business Journal's fastest growing companies and an Inc. 5,000 company. More information can be found at or on the Milestone Blog.

Gaurav Varma
Product Marketing Manager
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