ROCKVILLE, Md. – Choice Hotels International, Inc. (NYSE: CHH), one of the world's leading hotel companies, announced the opening of the newly constructed 65-room Sleep Inn & Suites hotel in Jasper, Alabama, conveniently located at 90 Carl Cannon Boulevard.

This hotel is one of multiple Choice Hotels branded projects being developed by Love's Hospitality, LLC, the hotel development and management division of national travel stop company Love's Travel Stops & Country Stores. Love's is a family-owned company with more than 360 travel stops in 40 states offering 24-hour access to gasoline and diesel fuel, travel items, electronics, snacks, quick-service restaurants, showers, and more. In 2015, the company generated more than $22 billion earning it a spot among Forbes magazine's largest privately held companies in the United States. Love's has been a staple in the Jasper, Alabama community since 2012.

"Love's Hospitality truly understands the customer experience at all levels and sets the highest standards across the business community. Their consistent record of success shows it," said Steve Joyce, president and CEO of Choice Hotels International. "Choice Hotels is very proud to be working with Love's Hospitality on multiple projects. We are quite confident that, together, we are bringing Choice's value and convenience to travelers in the best possible way."

The Sleep Inn brand's "Designed to Dream" design package offers warm colors, soft lighting, and nature-oriented and inspired designs to ensure guests receive a relaxing and restful stay. The Jasper property, along with Sleep Inn locations nationwide, offers guestrooms have plush bedding, sleek furnishings, as well as Sleep Inn's signature showers, large workspaces with ergonomic chairs and high-definition flat-screen televisions. The hotel lobby offers a flexible, open floor plan, free internet as well as comfortable chairs and couches where guests can gather to work, relax and socialize. An added bonus for travelers is that they can also enjoy the Sleep Inn Jasper, Alabama's outdoor picnic area with pergola and gas grill, an outdoor electronic message board sign, and a heated indoor pool.

Nearby attractions include freshwater fishing at Walker County Lake and Smith Lake. The hotel is situated in a unique location that serves as a gateway to the city of Jasper, as it provides guests with easy access on/off Interstate 22. Additionally, the Sleep Inn & Suites - Jasper is conveniently situated near Love's Travel Stop and Cracker Barrel Old Country Store at 83 Carl Cannon Boulevard.

"We are thrilled to continue expanding our Sleep Inn "Designed to Dream" concept here in Jasper, a community that has welcomed and embraced us," said Jim Wheeler, director of Love's Hospitality. "Our partnership with Choice continues to be a strong and integral to our growth in the travel sector, and we're eager to continue working together to provide guests with affordable and enjoyable stays."

About Choice Hotels®

Choice Hotels International, Inc. (NYSE: CHH) is one of the largest lodging franchisors in the world. The challenger in the upscale segment and a leader in midscale and extended stay, Choice® has over 7,500 hotels, representing more than 630,000 rooms, in 46 countries and territories. A diverse portfolio of 22 brands that range from full-service upper upscale properties to midscale, extended stay and economy enables Choice® to meet travelers' needs in more places and for more occasions while driving more value for franchise owners and shareholders. The award-winning Choice Privileges® rewards program and co-brand credit card options provide members with a fast and easy way to earn reward nights and personalized perks. For more information, visit www.choicehotels.com.

Forward-Looking Statements This communication includes "forward-looking statements" about future events, including anticipated development and hotel openings. Such statements are subject to numerous risks and uncertainties, including construction delays, availability and cost of financing and the other "Risk Factors" described in our Annual Report on Form 10-K and our Quarterly Reports on Form 10-Q, any of which could cause actual results to be materially different from our expectations.

Sarah Lee
301-628-4397
Choice