Industry Update
Press Release25 March 2016

RLHC to Add Franchise Location in Susanville, Calif.

Red Lion Inn & Suites Susanville Set to Open in May 2016

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Red Lion Inns & Suites

SPOKANE, Wash. -- RLHC (Red Lion Hotels Corporation) (NYSE:RLH) announced today the company has entered into a franchise license agreement with Triple E Investment Corporation, the owner of theHigh Country Inn at 3015 Riverside Drive in Susanville, California. The property is expected to convert to a Red Lion Inn & Suites in May 2016.

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"It is exciting to partner with RLHC and bring the Red Lion Inn & Suites brand to Susanville," said Bill Ellena, of Triple E Investments. "We believe the company has the industry leading platforms and marketing acumen to continue to grow the performance of this property."

The hotel, a designated AAA three diamond property, has 66 guest rooms and 400 square feet of meeting space as well as an outdoor pool, spa and fitness center. Electric car charging stations will also be available for guests to utilize during their overnight stay.

"This property is a great addition to our Northern California portfolio and epitomizes the strong partnerships we look for in our franchisees," said RLHC Chief Franchise Officer Brian Quinn. "We look forward to serving the combination of business, government and leisure travelers that frequent this area."

Susanville is strategically located on Highway 395, the main thoroughfare 90 minutes northwest of Reno. The area is a well-known destination for outdoor recreation and water sports, with numerous lakes, three national forests and Lassen Volcanic National Park nearby.

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Red Lion Inns & Suites

The Red Lion Inn & Suites brand gives on-the-go travelers memorable and effortless experiences matched with warm service and local expertise. Featuring clever design and a playful personality, these select service properties provide guests the essentials they need in addition to characteristic Red Lion surprises, along with the friendly service for which Red Lion is famous.
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About RLH Corporation

RLH Corporation is an innovative hotel company focused on the franchising of upscale, midscale and economy hotels. The company maximizes return on invested capital for hotel owners across North America through relevant brands, industry-leading technology and forward-thinking services. For more information, please visit the company's website at www.rlhco.com.

Contact
Evelyn Infurna
Investor Relations
Phone: 203-682-8265
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