Industry Update
Supplier News23 June 2016

Umapped and Sabre Partner to Offer Experiential Itinerary Solution to Sabre Customers

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Montreal, Canada -- Umapped, the leading experiential itinerary management platform, today announced their partnership with Sabre Corporation (NASDAQ: SABR) which includes a live integration with Sabre GDS and ClientBase. As a featured presenter at the upcoming 2016 Sabre Travel Technology Exchange (TTX), Umapped will showcase the next-gen platform on Monday, June 27th at 10:15 am in a session titled, "Itineraries of the Future".

After Umapped presented at the 2015 Sabre Appys competition, the two companies joined forces to address the problem of fragmented communication and static booking confirmations between travel suppliers and their customers. Using Umapped allows agents to aggregate trip details and content from multiple sources, providing their clients with one centralized place to find all of their plans, ensuring they have the latest updates. All bookings and changes made in Sabre are automatically updated in Umapped, delivering real-time alerts and notifications to travelers. The new initiative provides enhanced value to travelers and additional revenue opportunities for Sabre's agency partners who can leverage the mobile-optimized platform to send relevant offers using their preferred inventory.

"We have always focused on finding technology partners that provide innovation and cutting-edge technology that help us exceed client expectations at every touch point," explains Sherri Schwebach, director, Americas Technology Partners. "Our partnership with Umapped gives our customers a choice of utilizing an interactive itinerary solution that integrates within the Sabre Marketplace."

Since completing the Sabre integration, Umapped has over 30 Sabre agencies taking advantage of the live connections. According to Stephanie Anevich, executive vice president of Vision Travel Solutions, "Umapped is the most advanced player in the industry. The live connections to the Sabre GDS and ClientBase have been critical to streamlining our workflow and keeping everything in sync. Our advisors and clients are thrilled, and it puts our brand front and center while enabling additional revenue opportunities."

The platform is White Labeled for agencies, OTA's and hospitality brands to engage with their customers throughout the entire travel lifecycle. Travelers collaboratively build on their itineraries, share recommendations with friends and discover new experiences. One of the most popular features is the Umapped Messenger, which enables multi-channel 2-way group messaging between travel providers and their clients. The new functionality is accessible from the web, mobile apps, via email and SMS, allowing everyone to communicate on their preferred channel.

"We are proud that an industry leader like Sabre has partnered with us and we look forward to continuing our collaborations on new initiatives and innovations that propel both companies, "said Lisa Israelovitch, Umapped's co-founder, and CEO.

Attendees at this year's Sabre TTX conference are invited to come by booth #5 at The Exchange to meet with the Umapped team and view a live demo of the experiential platform.

If you are a travel brand ready to engage with your customers and grow your business, visit to learn more.

About Sabre Corporation

Sabre Corporation is the leading technology provider to the global travel industry. Sabre's software, data, mobile and distribution solutions are used by hundreds of airlines and thousands of hotel properties to manage critical operations, including passenger and guest reservations, revenue management, flight, network and crew management. Sabre also operates a leading global travel marketplace, which processes more than $120 billion of estimated travel spend annually by connecting travel buyers and suppliers. Headquartered in Southlake, Texas, USA, Sabre serves customers in more than 160 countries around the world.

About Umapped

Umapped is the groundbreaking

collaborative itinerary management and experience platform used by leading global travel brands and travel professionals to engage with their customers throughout the entire travel lifecycle.

The Umapped platform is white labeled for travel bands and consolidates bookings, curated content, and

real-time context-sensitive information into a social and mobile tool for travelers. Umapped customers report an immediate increase in their productivity by up to 10x due to the collaborative features, integrations and real-time updates that are delivered to their clients.

Travelers collaboratively build on their itineraries, share recommendations with friends and discover new

experiences, making Traveling Together Better.

To learn more visit

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Lisa Israelovitch
Phone: 514.909.0685
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