Industry Update
External Article 9 September 2016

This Five-Star Hotel Builds Fantastically Loyal Customers With Seven Memorable Techniques

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forbes.com external

At the Sanctuary Hotel in South Carolina’s Kiawah Island, a focus on the soft skills makes all the difference. It’s one of only 154 hotels in the world awarded Five-Stars by the Forbes Travel Guide. But, as I discovered on a business visit this summer, it stands out among the best of the best because of a unique employee training program. The following customer service lessons are based on my personal experience at the hotel, conversations with staff, senior executives and trainers. Brand leaders who want to improve their customer service scores may wish to adopt the following seven communication techniques to stand out in a hyper-competitive global marketplace.

Read the full article at Forbes

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