CHICAGO – Hyatt Hotels Corporation (NYSE:H) today announced that a Hyatt affiliate has entered into a management agreement with Exacorp One, S.L. for a 159-room Hyatt Centric hotel in Madrid that is expected to open by Q4 2017. The Hyatt Centric Gran Via Madrid marks the first Hyatt Centric hotel in Spain.

"Madrid's cosmopolitan vibe makes it an ideal location for a Hyatt Centric hotel by placing guests in the heart of the action. We are excited about this momentum as the Hyatt Centric brand continues to expand our brand presence in Europe," said Peter Norman, Senior Vice President, Acquisition and Development Europe, Africa, Middle East and South West Asia for Hyatt.

Hyatt Centric Gran Via Madrid will boast an unbeatable location right in the center of the city on Gran Via street, providing the best launch pad for guests looking to explore everything Madrid has to offer. The hotel will offer an authentic and unique experience, located in a historic landmark building originally built in the 1920s that will incorporate strong, local influences with a boutique vibe. Boutique shops, popular bars and trendy restaurants will be found right at the hotel's doorstep and will give guests prime access to all of Madrid's most vibrant and culturally significant sites.

The hotel's restaurant and bar "Hielo y Carbon" will offer handcrafted signature cocktails and locally inspired dishes in a sophisticated atmosphere and will feature a sophisticated, yet authentic mix of crudos and grill dishes. Slated for a 2018 opening, the hotel will feature one of the most spectacular rooftop terraces in Madrid where guests will be able to experience unparalleled views of the ornate Gran Vía that will spark traveler curiosity and create an appetite for exploring.

The new addition further demonstrates the strong potential for growth of the brand and follows the recent announcement of Hyatt Centric La Rosiere, France. Launched in 2015, the Hyatt Centric brand includes hotels in Chicago, Houston, New York City, New Orleans, Waikiki, Hawaii, Arlington, Virginia, Park City, Utah, Miami, Key West, Long Beach, Santa Barbara, San Francisco and Montevideo, Uruguay and even more in the pipeline with announced properties planned for Barbados, the French Alps and Ginza Tokyo.

"We are looking forward to working with Hyatt to introduce the Hyatt Centric brand to Spain," said Jorge Diaz Estrada, Director for Exacorp. "Hyatt Centric Gran Vía Madrid will offer an unbeatable experience for anybody seeking to live and experience the authentic modern Madrid. The hotel's central location combined with its unique design will speak to leisure and business travelers alike."

The term "Hyatt" is used in this release for convenience to refer to Hyatt Hotels Corporation and/or one or more of its affiliates.

About Exacorp

Exacorp is a Real Estate Company focused on owning prime lodging properties in Madrid and partnering with international management companies to brand its portfolio of assets.

About Hyatt Hotels Corporation

Hyatt Hotels Corporation, headquartered in Chicago, is a leading global hospitality company guided by its purpose – to care for people so they can be their best. As of September 30, 2023, the Company's portfolio included more than 1,300 hotels and all-inclusive properties in 76 countries across six continents. The Company's offering includes brands in the Timeless Collection, including Park Hyatt®, Grand Hyatt®, Hyatt Regency®, Hyatt®, Hyatt Vacation Club®, Hyatt Place®, Hyatt House®, Hyatt Studios, and UrCove; the Boundless Collection, including Miraval®, Alila®, Andaz®, Thompson Hotels®, Dream® Hotels, Hyatt Centric®, and Caption by Hyatt®; the Independent Collection, including The Unbound Collection by Hyatt®, Destination by Hyatt®, and JdV by Hyatt®; and the Inclusive Collection, including Impression by Secrets, Hyatt Ziva®, Hyatt Zilara®, Zoëtry® Wellness & Spa Resorts, Secrets® Resorts & Spas, Breathless Resorts & Spas®, Dreams® Resorts & Spas, Hyatt Vivid Hotels & Resorts, Alua Hotels & Resorts®, and Sunscape® Resorts & Spas. Subsidiaries of the Company operate the World of Hyatt® loyalty program, ALG Vacations®, Mr & Mrs Smith™, Unlimited Vacation Club®, Amstar DMC destination management services, and Trisept Solutions® technology services. For more information, please visit www.hyatt.com.

Forward-Looking Statements

Forward-Looking Statements in this press release, which are not historical facts, are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. In some cases, you can identify forward-looking statements by the use of words such as "may," "could," "expect," "intend," "plan," "seek," "anticipate," "believe," "estimate," "predict," "potential," "continue," "likely," "will," "would" and variations of these terms and similar expressions, or the negative of these terms or similar expressions. Such forward-looking statements are necessarily based upon estimates and assumptions that, while considered reasonable when made, are inherently uncertain, and are subject to numerous assumptions and uncertainties, many of which are outside of Kiraku, Inc. or Hyatt's control, which could cause actual results, performance or achievements to differ materially from those expressed in or implied by such statements. Forward-looking statements made in this press release are made only as of the date of their initial publication and neither party undertakes an obligation to publicly update any of these forward-looking statements as actual events unfold, except to the extent required by applicable law. If one or more forward-looking statements is updated, no inference should be drawn that any additional updates will be made with respect to those or other forward-looking statements.

Simone Loretan
Hyatt – Europe, Africa and Middle East and Southwest Asia
Hyatt