The dependence on technology is slowly but surely becoming crucial in our personal and professional lives. The use of technology is critical for the service industry, especially the hospitality industry, which needs to be at the apex for this drastic change. The ability to garner leads through customer awareness and customer loyalty are imperative to any service organisation's arsenal.

In order to determine the best and most effective examples of a social media presence of 4 & 5-star hotel categories in Mumbai, Zefer Brand Consultants conducted an independent study to showcase the growth of social media platforms for hotels in Mumbai. Please click on the link to read the entire article. link - Hotel Social Media Growth in Mumbai & Advantages of Social Media

Zefer is a bespoke consultancy for hospitality branding and marketing solutions. We provide prodigious marketing solutions to premium and luxury hotels, restaurants and spas. We are currently focused on digital marketing for our clients which include social media marketing, email broadcasting, search engine optimisation and mobile/tablet marketing. A team of professionals experienced in the hospitality and marketing field. Our mission is to be the leading provider of marketing solutions for the hospitality industry. We strive to provide hospitality establishments with a single touch point to enable them to create a positive experience on their digital marketing platforms in order to support the increase in footfalls and sale conversions. Our aim is to strike a balance between tool-obsessed marketing and analytics. We are always on the lookout for the up-and-coming social trends to best cater to your requirements.

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