TripAdvisor Announces New Partnership With InterContinental® Hotels Group (IHG®)
The World's Largest Travel Site and App Will Include All IHG Hotel Brands in its Instant Booking Marketplace
NEEDHAM, Mass. -- TripAdvisor® (NASDAQ: TRIP) today announced a partnership with IHG to include all the company's hotel brands in the TripAdvisor instant booking marketplace. In the coming months, consumers will be able to instantly book rooms at IHG properties directly, without leaving the TripAdvisor site or app.
Users simply tap or click "Book Now" to initiate an instant booking. During the process, TripAdvisor prominently features text and branding to let the user know that InterContinental® Hotels & Resorts or one of the other IHG brands (e.g., Holiday Inn® Hotels & Resorts, Kimpton, Crowne Plaza® Hotels & Resorts) will handle the transaction and customer service.
"We're thrilled to include IHG in our instant booking marketplace as TripAdvisor continues to provide consumers with one of the best hotel shopping experiences on any device," said Robin Ingle, senior vice president of global advertising, TripAdvisor. "Trusted hotels, like those within the IHG family of brands, give hotel shoppers confidence that they'll be able to have a better booking experience through TripAdvisor because of the wide range of inventory, room content and the best rates we offer."
Tripadvisor, the world's largest travel platform*, helps 463 million travelers each month** make every trip their best trip. Travelers across the globe use the Tripadvisor site and app to browse more than 860 million reviews and opinions of 8.7 million accommodations, restaurants, experiences, airlines and cruises. Whether planning or on a trip, travelers turn to Tripadvisor to compare low prices on hotels, flights and cruises, book popular tours and attractions, as well as reserve tables at great restaurants. Tripadvisor, the ultimate travel companion, is available in 49 markets and 28 languages.
The subsidiaries and affiliates of Tripadvisor, Inc. (NASDAQ:TRIP) own and operate a portfolio of websites and businesses, including the following travel media brands:
www.bokun.io, www.cruisecritic.com, www.flipkey.com, www.thefork.com (including www.lafourchette.com, www.eltenedor.com, and www.bookatable.co.uk), www.helloreco.com, www.holidaylettings.co.uk, www.housetrip.com, www.jetsetter.com, www.niumba.com, www.seatguru.com, www.singleplatform.com, www.vacationhomerentals.com and www.viator.com.
* Source: Jumpshot for Tripadvisor Sites, worldwide, November 2019
** Source: Tripadvisor internal log files, average monthly unique visitors, Q3 2019