MainStay Suites Launches New Prototype
Choice Hotels International, Inc. (NYSE: CHH) revealed a new MainStay Suites prototype at the 63rd annual Choice Hotels Convention in Las Vegas. MainStay Suites, Choice's midscale extended stay brand, appeals to professionals and families who need a long-term hotel option. As such, the new prototype delivers on providing guests everything they need to feel at home all while enjoying the perks of a hotel.
The new prototype includes updates to The 'Breakfast Room' as well as home design updates throughout the property. The 'Breakfast Room' provides guests with the traditional continental breakfast, in addition to high-top communal tables with recharge capabilities for travelers. Key signature brand features were also updated, including the distinctive MainStay roof line, MainStay Marketplace and guest suites.
MainStay Suites is unveiling new on-property 'Like Home' programs to complement the new prototype, including a communal white board to inspire social engagement among guests, a lending library with frequently-requested items available for guests to borrow, and food and beverage updates in all properties.
"The new prototype is attractive to developers looking to capitalize on both the business and leisure extended stay market demand," said Brian Quinn, vice president, franchise development, Choice Hotels. "Given the success we've experienced with our Sleep Inn-MainStay Suites dual-brand concept, updating the MainStay Suites standalone prototype was the natural next step."
The Sleep Inn-MainStay dual-brand concept allows hoteliers to service multiple customer segments all under one roof, while delivering construction and operational efficiencies through shared public space, back-of-house facilities and hotel staff.
About Choice Hotels®
Choice Hotels International, Inc. (NYSE: CHH) is one of the largest lodging franchisors in the world. With more than 7,100 hotels, representing nearly 600,000 rooms, in over 40 countries and territories as of September 30, 2020, the Choice® family of hotel brands provide business and leisure travelers with a range of high-quality lodging options from limited service to full-service hotels in the upscale, midscale, extended-stay and economy segments. The award-winning Choice Privileges® loyalty program offers members benefits ranging from everyday rewards to exceptional experiences. For more information, visit www.choicehotels.com.
This communication includes "forward-looking statements" about future events, including anticipated hotel openings. Such statements are subject to numerous risks and uncertainties, including construction delays, availability and cost of financing and the other "Risk Factors" described in our Annual Report on Form 10-K and our Quarterly Reports on Form 10-Q, any of which could cause actual results to be materially different from our expectations.
This is not an offering. No offer or sale of a franchise will be made except by a Franchise Disclosure Document first filed and registered with applicable state authorities. A copy of the Franchise Disclosure Document can be obtained through contacting Choice Hotels International at 1 Choice Hotels Circle, Suite 400, Rockville, MD 20850, [email protected].
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