Source: NextGuest merged with Cendyn

According to Phocuswright, 79 percent of bookings on hotel websites were made by travelers that belonged to a hotel loyalty program or guest recognition program. As the travel planning landscape evolves, the more relevant content you deliver to the website visitor and your current and future potential guests, the better the engagement and the higher the conversions and revenues.

HEBS Digital will host a webinar, "How to Increase Customer Loyalty by Fully Integrating Guest Acquisition & Engagement," on Thursday, August 24 at 2:00p.m. EST (11:00a.m. PST) to help hoteliers increase direct bookings and lessen dependency on the OTAs by providing a roadmap for hoteliers to make their guests feel valued and recognized.

This webinar will cover how to:

  • Identify and engage your property's "best guests" based on their RFM value
  • Remove the data and digital marketing silos
  • Master guest acquisition in this age of the complex travel planning journey
  • Choose the best CRM technology and solutions
  • Best utilize your guest data to foster loyalty and increase direct bookings

Your speakers:

  • Mariana Safer, Senior Vice President, Global Marketing
  • Garrick Lee, Marketing Manager
  • Victoria Hsia, Manager, Digital Media & Creative Strategy
  • Larissa Horn, Account Executive.

Reserve your place and join us for this webinar on August 24th at 2:00p.m. EST to learn more.

ABOUT NEXTGUEST

NextGuest provides hoteliers with everything they need to thrive in the digital world, with bespoke technology solutions developed to meet the needs of luxury hotel clients coupled with elegant design capabilities that bring brands to life. We marry the power of data with brand discovery to uncover unique strategies that apply to everything from website design, content marketing, CRM, and more, helping the world's top hotel brands maximize ROI as they acquire, convert, and retain guests throughout the travel planning journey. While each of our services is available on its own, the integrated technologies, marketing, and consulting offerings work together to increase digital engagement and generate revenue for hoteliers, allowing them to focus on what matters most — serving their guests. www.nextguest.com | [email protected]

Kerryn Gower
MARKETING COORDINATOR
212-782-3779