Industry Update
Press Release18 December 2017

SUNx and IHRA Partner for Climate Resilience

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SUNx

On the final day of the International Hotel & Restaurant Association (IH&RA) Annual Congress in Hangzhou, China an MOU was signed between IHRA and SUNx – Strong Universal Network. The agreement focuses on climate resilience and sustainable development generally., as well as specifically advancing Maurice Strong Legacy Scholarships and the Emeraude green quality program.

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Ghassan Aidi, President of IH&RA – which is devoted to promoting and defending the interests of the hotel and restaurant industry worldwide said: "We are delighted to cooperate with SUNx to bring a sharper focus to our work to help Hotels and hospitality companies respond to the very real challenges of Climate Change Resilience. We share a common view that we need to make that shift now to maintain our quality service towards customers, while progressively strengthening sustainability standards."

Professor Geoffrey Lipman, Co-founder of SUNx a legacy of the late Maurice Strong - sustainable development pioneer said: "We know that Climate Change is an eXistential threat that is already here and look forward to working with IH&RA to help hospitality companies understand the urgency of responding to the challenge. We believe that our concept of Impact-Travel, measured: green: 2050 proofed can be an important strategic change agent. In addition Maurice Strong Legacy scholarships for graduate trainees will be a CSR-fuelled vehicle for preparing for the fundamental change in course that climate resilience demands."

Contact

Professor Geoffrey Lipman

SUNx Co-founder [email protected]

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The Strong Universal Network SUNx, is a program of the EU based, not for profit Green Growth and Travelism Institute, and a legacy to the late Maurice Strong - Sustainable Development Pioneer. Its goal is to promote Climate Resilient, Impact-Travel with good & bad effects measured and managed coherently: with Green Growth at the core and, 2050-proof in line with the Paris Accords and the W.E.F. 4th Industrial Revolution.

Contact
Olly Wheatcroft
Program Manager
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