Industry Update
Supplier News16 January 2018

Softscribe® Inc. Lists Top 5 Press Releases in 2017

Based on Reads, Clicks Back to Tech Client Websites: Electronic Door Locks, Energy Management, Direct Online Booking Lead the List

share this article
1 min
Softscribe Inc.

BENTONVILLE, AR -- Softscribe® Inc., a leading hotel tech PR agency, announced its top 5 press releases from 2017 that address hoteliers' operational challenges. Ranking is based on the number of reads and press release-generated clicks backs to clients' websites.

The top 5 B2B public relations press releases are:
Sir Adam Amsterdam Installs dormakaba Saflok RFID Electronic Door Locks.
"Sir Adam is known for its edgy, Euro-chic architecture, guest rooms, and public spaces," said dormakaba's Alastair Cush, SVP Global Business Owner, Lodging Systems. dormakaba matched the property's energetic design with its latest mobile-ready Quantum RFID electronic door locks with custom powder coated Gala levers. "This is a complete dormakaba property solution that gives guests secure access to public spaces and lifts in the tower with their RFID guest room key," Cush said. Please click here to read the full story.

Honeywell's Hotel Guestroom System Upgrades Southern Hospitality at Grand Hyatt Atlanta in Buckhead.

In a city known for its southern hospitality, Honeywell (NYSE: HON) is helping one Atlanta hotel virtually eliminate temperature-related guest complaints using the latest in connected technology. Honeywell installed its INNCOM guestroom automation and energy management system in January 2017 at Grand Hyatt Atlanta in the Buckhead district, operated by Hyatt Hotels Corporation and owned by Host Hotels, which has already made a significant impact. Please click here to read the full story.

The Cliffs Resort Unifies Full-Service Property Operations with Maestro PMS for Greater Efficiency and Real-time Direct Booking.
Ocean Front Spa Resort Integrates Operations on Maestro PMS On-premise Version with Remote Management Option via Web Browser. Please click here to read the full story.

Lightstone Installs Aptech's Execuvue® Business Intelligence

Developer Implemented Hosted Enterprise BI to Gather and Analyze Performance Data from Hilton, Marriott and IHG Properties; Provide Asset Performance Reporting to Investors and Management. Please click here to read the full story.

Guestware Guest Response Solution Streamlines Request Fulfillment; Helps Anticipate Guest Preferences. Please click here to read the full story.

About Softscribe Inc.

Achieves Significant Business Growth for B2B Tech Clients in the Hospitality Industry.
Softscribe Inc. is an award-winning hotel tech public relations agency that specializes in B2B public relations, branding and market consulting. We are the best in the industry at achieving significant business growth for technology companies. Our clients deliver enterprise solutions to the hotel market and related industries.

Generates the Right Client Messages 100% of the Time.
Our PR services focus on marketing content, search, and social media. We generate the right messages for client audiences 100% of the time. This is essential to close sales.

Tech Companies, do you want to increase sales and influence? Call or email Michael Squires, President of Softscribe Inc., at 404-256-5512 or mbs(at) to set up a discovery meeting and brainstorm a few marketing and PR ideas.

Please give us a shout now, or visit

Julie Keyser-Squires
Phone: +1-404-256-5512
Send email
Latest News