Industry Update
External Article 6 February 2018

Artificial Intelligence An Enabler for Intelligent Hotels -

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At a time technology is disrupting businesses on a regular basis, it is vital to amalgamate those which are integral to build an 'intelligent business' than playing a wait and watch game. In a service industry like hospitality, it is all the more critical to adopt consumer facing technology with shortest of delays so that the first-mover advantage can be reaped. Artificial Intelligence (AI) and Machine Learning (ML) are such compelling technological innovations which help hotel operators to be really intelligent to stay ahead of the competition. These tools will really help hotels to understand the customer preferences in advance and offer tailor-made offerings even before the customer checks into the hotel. How far the hotel players are amalgamating such technology tools into their day-today affairs? Akshay Nayak tries to find out answers:

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