Source: NextGuest merged with Cendyn

From HEBS Digital, the HEBStrategy Q1 edition takes a deep dive into content marketing through the funnel and includes strategies for reaching different audiences with customized content.

Download the HEBStrategy Q1 2018 whitepaper to learn about:

  • What's Trending: Stay in the loop with the must-know trends for 2018, including driving engagement through video and reposting user-generated content (UGC).
  • From the Design Studio: How can you use content to turn lookers into bookers? We share some of our favorite examples of strategic approaches to design that have helped to generate more direct bookings.
  • Metrics that Matter: Learn how to take a data-driven approach to your creative decisions, and ultimately see a positive impact on your hotel's bottom line.
  • A Look Outside the Industry: Find inspiration in initiatives outside the hospitality industry. We take a closer look at Gucci's recent Instagram campaign, as well as the innovative video tutorials for Google's Pixel 2 phone.
  • Plus other valuable insider information, including a recap of last quarter, creative concepts from the HEBS Idea Shop, and more.

Gain access to these insights when you download the Q1 2018 HEBStrategy whitepaper today.

ABOUT NEXTGUEST

NextGuest provides hoteliers with everything they need to thrive in the digital world, with bespoke technology solutions developed to meet the needs of luxury hotel clients coupled with elegant design capabilities that bring brands to life. We marry the power of data with brand discovery to uncover unique strategies that apply to everything from website design, content marketing, CRM, and more, helping the world's top hotel brands maximize ROI as they acquire, convert, and retain guests throughout the travel planning journey. While each of our services is available on its own, the integrated technologies, marketing, and consulting offerings work together to increase digital engagement and generate revenue for hoteliers, allowing them to focus on what matters most — serving their guests. www.nextguest.com | [email protected]

Garrick Lee
Brand Marketing Manager
+1 212 752 9425