ITB Berlin

The Social Media Newsroom of ITB Berlin has online news from the World's Leading Travel Trade Show at http://newsroom.itb-berlin.de/en.

Mecklenburg-Vorpommern presents new tourism attractions and regional costumes:

At the World's Largest Tourism Travel Trade Show Mecklenburg-Vorpommern, the partner country of this year's ITB Berlin, presented a new range of tourism attractions. Wolfgang Waldmüller, spokesman for the Tourism Association, presented the join-in festival SeaBorn in Kühlungsborn, the Rostock Cruise Festival, a new cycle route featuring the romantic aspects of Vorpommern and a new, sustainable form of accommodation by the name of sleeperoo. The federal state also unveiled plans for new regional costumes, to be created by none other than the fashion designer Jette Joop.

Find out more at: http://newsroom.itb-berlin.de/en/news/peaceful-and-romantic-new-regional-costume-mecklenburg-vorpommern-increases-its-international

Malaysia to offer direct flights from Germany:

In the future, travellers to Malaysia can look forward to a much improved flight service. Starting on 5 November 2018 Condor Airlines will be offering direct flights three times a week from Frankfurt/Main to the capital Kuala Lumpur. Malaysia will be the partner country of ITB Berlin 2019 and is working hard to implement the Malaysia Tourism Transformation Plan 2020. The country has set itself the target of boosting visitor numbers to 36 million by 2020 Supporting this effort is the global campaign Visit Malaysia Year 2020.

Find out more at: http://newsroom.itb-berlin.de/en/news/new-malaysia-direct-flights-condor-partner-country-itb-2019-visit-malaysia-year-2020

Strong growth in the Medical Tourism segment:

According to Jean-Francois, the CSR officer at Messe Berlin GmbH in charge of Medical Tourism, interest in this segment has risen sharply in just one year. According to a new study, the industry is forecast to grow annually by 25 per cent over the next ten years, she added. The driving force was low-cost flights and the medical services on offer at holiday destinations which made it possible to combine leisure time and treatment. Due to this year's vastly increased demand for medical tourism the segment has relocated to Hall 21. An ITB Medical Night is also taking place for the first time on Friday, 9 March, providing destination managers and organisers with an opportunity to network.

Find out more at: http://newsroom.itb-berlin.de/en/news/medical-tourism-offers-business-prospects-tune-50-billion-dollars

Journalists and interested readers can find news on the main topics at the World's Leading Travel Trade Show posted daily at http://newsroom.itb-berlin.de. The Social Media Newsroom has news in German and English on every travel destination represented at ITB Berlin, plus trends and innovations in aviation, cruises, the hotel industry and travel technology. This news website also has the latest from the ITB Berlin Convention, the leading think tank of the global travel industry.

About ITB Berlin and the ITB Berlin Convention

ITB Berlin 2024 will take place from Tuesday, 5 to Thursday, 7 March. Since 1966, ITB Berlin has been the World's Leading Travel Trade Show. As in previous years, the internationally acclaimed ITB Berlin Convention will take place parallel with the show as a live event on the Berlin Exhibition Grounds. Under the heading "Pioneer the Transition in Travel & Tourism. Together.", leading speakers from business, science and politics will discuss the industry's current and future challenges on 4 stages with a total of 17 themed tracks and more than 24,000 attendees. Additional information is available at www.itb.com and from the ITB Newsroom and social media.

Emanuel Höger
Press Spokesman and Press and Public Relations Director, Corporate Communication - Messe Berlin Group
+49 30 3038-2270
Messe Berlin GmbH