TRENDS

While regional differences and language factor into the uniqueness of the Latin American traveler, the 6 mega-trends identified in this report are defining what these consumers expect from brands.

INNOVATIONS

Innovations that lead to new products, services, and campaigns can come from any industry. Get inspired by the examples included in this report, from brands including MSC & Costa Cruises, Starbucks, Gol and Brazil-based car rental service Localiza.

HOW DO THESE TRENDS APPLY TO YOUR BRAND?

Overall tourism growth in Latin America is positive. Hotel brands, ranging from budget to luxury, are investing in Latin America. And as the region stabilizes, Latin American consumers are able and ready to spend more in travel.

As Latin American consumers gain purchasing power and are able to acquire more items, they will increasingly achieve their status fix from unique stories they can tell - about the places they go, the people they meet and the experiences they have.

GET THE REPORT

About Sabre Corporation

Sabre Corporation is a leading software and technology company that powers the global travel industry, serving a wide range of travel companies including airlines, hoteliers, travel agencies and other suppliers. The company provides retailing, distribution and fulfilment solutions that help its customers operate more efficiently, drive revenue and offer personalized traveler experiences. Through its leading travel marketplace, Sabre connects travel suppliers with buyers from around the globe. Headquartered in Southlake, Texas, USA, Sabre serves customers in more than160 countries around the world. For more information visit www.sabre.com.