Industry Update
Supplier News20 April 2018

ReviewPro Implements Seamless Integration with protel to Enrich Guest Profiles

Integration enables common clients to gain deeper insight and enhance the guest experience.

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ReviewPro

Guest Intelligence experts ReviewPro have announced their integration with protel hotelsoftware GmbH. Building on their existing partnership, the companies' full integration allows a seamless connection for common clients, enabling a two-way flow of guest data and providing deeper insights into the guest experience.

The API integration means that common clients can now automatically pass relevant guest details from their PMS system to ReviewPro so they can create and distribute customized in-stay or post-stay guest satisfaction surveys. Once the feedback is collected by ReviewPro, it is then synchronized to enrich the guest profile in protel. This makes it easier for hoteliers to both segment guest data and to drill down on analytics, creating opportunities for better informed operational decisions and more targeted marketing campaigns.

RJ Friedlander, CEO of ReviewPro commented, "This integration offers a fantastic opportunity for our common clients to take guest experience management to the next level. The possibility to analyze guest feedback based on data such as room number or type provides hotels with an unprecedented level of detail to prioritize improvements, increase guest satisfaction, and boost hotel revenue."

"From our perspective, ReviewPro is a company that is truly in-sync with what we are working hard to achieve here at protel. With this commitment to our continued partnership, a fully integrated, efficient and vendor-neutral technology solution for all clients has moved one important step closer. The in-depth nature of the ReviewPro tool plus our combined dedication to on-going development ensures that we continuously deliver excellence. This collaboration not only immediately empowers our clients to drive their businesses and revenue today but also serves to expand the capabilities of our system, going forward" said Jeremy Armes, VP Marketing, protel.

ABOUT PROTEL

protel offers technology and service solutions specifically and exclusively for the hospitality industry. The consistent focus on the needs of a single industry makes us one of the most experienced and successful providers of advanced property management systems (PMS). Whatever the requirements, whether installed on-site, web-based in the Cloud, or as a hybrid solution, our flexible and scalable software solutions cover the full industry spectrum, from small independent hotels to multinational hotel chains.

Founded in 1994, protel hotelsoftware GmbH operates under the leadership of managing partners Ingo Dignas and Manfred Osthues. With headquarters located in Dortmund, Germany, branch offices in Berlin, Vienna, Austria, and Atlanta, USA, plus a dense network of partner companies working in close cooperation, protel enjoys a worldwide presence. In over 93 countries, hotels and hotel management schools around the world attest to protel's high- level expertise and reliability, a third of them using protel Cloud Solutions.

Further information: www.protel.net

About ReviewPro

ReviewPro is the world leader of Guest Intelligence solutions, with more than 60,000 hotels in 150 countries. ReviewPro's Global Review Index™ (GRI), the industry-standard online reputation score, is based on review data collected from 175+ OTAs and review sites in 45+ languages. The company's cloud-based Guest Experience Improvement Suite includes Online Reputation Management, Guest Satisfaction Surveys, and Auto Case Management. ReviewPro also provides an AI-driven innovative Guest Experience Automation™ product to automate guest experience management for hotels. These tools and processes enable clients to prioritize operational and service improvements to deliver better guest experiences and increase guest satisfaction, online rankings, and revenue. reviewpro.com

About Shiji Group

Shiji Group provides software solutions and services for the hospitality, food service, retail and entertainment industries, ranging from hotel management solutions to food and beverage and retail systems, payment gateways, data management, online distribution and more.

Founded in 1998 as a network solutions provider for hotels, Shiji Group today comprises 4,000 employees in 80+ subsidiaries and brands, serving over 74,000 hotels, 200,000 restaurants, and 600,000 retail outlets.

Shiji develops a network of cloud technology platforms that facilitate data exchange by connecting businesses vertically and horizontally across related industries. The importance of cross-industry integration to connect all levels of the supply chain, from guests to distributors and suppliers of all types is a critical part of our mission. Our goal is to facilitate the transition to fully integrated systems for our clients through a network of platforms that communicate securely and easily so our clients can focus on their core competencies of serving their guests.

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