Signing of Memorandum of Understanding: (from left) Prof Dr Wolfgang Georg Arlt of COTRI and Professor Kaye Chon of SHTM. — Photo by Hong Kong Poly

The School of Hotel and Tourism Management (SHTM) of The Hong Kong Polytechnic University (PolyU) and China Outbound Tourism Research Institute Ltd. (COTRI) have signed a Memorandum of Understanding (MOU) today (3 September 2018) to promote collaboration in tourism education and research.

COTRI is a research institute headquartered in Hamburg, Germany, which provides support for strategic and sustainable developments of varied segments of the Chinese outbound market. Established in 2004, it offers organisations and institutions with customised services in research and consulting, quantitative and qualitative data and analysis, training and certification.

The MOU was signed by Professor Kaye Chon, SHTM Dean and Chair Professor and Walter Kwok Foundation Professor in International Hospitality Management, and Prof Dr Wolfgang Georg Arlt, Director of COTRI on the SHTM campus.

Under the agreement of five years, both parties will pursue strategic collaboration in promoting online executive education, participating jointly in nationally and internationally funded projects, as well as organising international conferences and research. The scopes of collaboration between both institutions will focus on Chinese outbound tourism and international tourism development.

"We see this as an innovative international collaboration," said Dean Kaye Chon. "Together, we will make greater contributions to the development of China tourism and indeed the entire global industry in the years ahead."

About PolyU School of Hotel and Tourism Management

For 45 years, the School of Hotel and Tourism Management (SHTM) of The Hong Kong Polytechnic University has refined a distinctive vision of hospitality and tourism education and become a world-leading hotel and tourism school. Ranked No. 1 in the world in the "Hospitality and Tourism Management" category in ShanghaiRanking's Global Ranking of Academic Subjects 2023 for the seventh consecutive year; placed No. 1 globally in the "Commerce, Management, Tourism and Services" category in the University Ranking by Academic Performance in 2022/2023 for six years in a row; rated No. 1 in the world in the "Hospitality, Leisure, Sport & Tourism" subject area by the CWUR Rankings by Subject 2017; and ranked No. 2 in the world among university based programmes in the "Hospitality and Leisure Management" subject area in the QS World University Rankings by Subject 2023 for the seventh consecutive year, the SHTM is a symbol of excellence in the field, exemplifying its motto of Leading Hospitality and Tourism.

The School is driven by the need to serve its industry and academic communities through the advancement of education and dissemination of knowledge. With a strong international team of 90 faculty members from 20 countries and regions around the world, the SHTM offers programmes at levels ranging from undergraduate to doctoral degrees. Through Hotel ICON, the School's groundbreaking teaching and research hotel and a vital aspect of its paradigm-shifting approach to hospitality and tourism education, the SHTM is advancing teaching, learning and research, and inspiring a new generation of passionate, pioneering professionals to take their positions as leaders in the hospitality and tourism industry.

Website: https://www.polyu.edu.hk/shtm/

Pauline Ngan
Marketing Manager
+852 3400 2634
Hong Kong Poly