STR: Preliminary September data for London hotels
Based on daily data from the month, London reported the following in year-over-year comparisons:
- Supply: +1.9%
- Demand: +1.7%
- Occupancy: -0.1% to 86.9%
- Average daily rate (ADR): -3.1% to GBP158.93
- Revenue per available room (RevPAR): -3.2% to GBP138.04
The absolute ADR and RevPAR levels were the lowest for a September in London since 2014. STR analysts note that although overall performance was negative, London Fashion Week (13-18 September) and the Professional Lighting and Sound Association trade show (16-18 September) boosted performance levels on those event days.
STR will release full September results later this month.
Manager, Marketing & Analysis
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