Industry Update
External Article20 November 2018

ITC Hotels review: sustainable luxury in India

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The Week

The country's stunning scenery is matched by resorts that are both beautiful and eco-friendly

Sustainability is getting sexy and in the world of hospitality, India-based ITC Hotels - The Luxury Collection is the name you ought to know.

Showcasing India's rich tapestry of history fused with 21st century ideals, they are about how they treat not just their customers, but the animals that provide for them, their fruit and vegetables and the soil that raises them, the employees who work for them and the society in which they exercise their trade. Many luxury hotels can look somewhat the same nowadays which is why it's important to create hotels with soul.

Luxury has evolved from extravagance to discretion, a shift that's evident in ITC's new 'responsible luxury' practices where guests embrace luxury guilt-free and savour an intelligent, sustainable version of luxury that is green at heart. Each hotel is certified with a LEED® Platinum rating - they are the greenest luxury hotel chain in the world. As the 2017 winners of the prestigious Porter Prize 2017 award for 'Excellence in Corporate Governance and Integration' and for its admirable contribution in 'Creating Shared Value', you'll be in good hands when they design you a week to remember.

Read the full article at The Week

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