Yatra Partners With Agoda to Offer Indian Hotels to International Travellers
Yatra's over 100,000 Indian hotels to be now available on Agoda's international sites
Yatra Online, Inc. (NASDAQ: YTRA) (OTCQX: YTROF), one of India's leading online travel companies, has entered into a strategic partnership with Agoda, a part of Booking Holdings (Nasdaq: BKNG), to offer its Indian hotel rooms to Agoda's global travellers. Under this agreement, Agoda, one of the world's fastest growing online travel agents (OTA), will now have access to Yatra.com's inventory of more than 100,000 accommodation options in over 1300+ Indian cities and towns.
Agoda is one of the largest global accommodation booking platforms with exc
ellent reach among travellers across the world and in Asia Pacific in particular, and we are delighted to join forces with them. There is a strong interest from global travellers in visiting India, and providing a wide choice of real time hotel inventory h
elps ensure a seamless travel booking experience. We believe this alliance will not only prove beneficial for Agoda
s customers, but will also be valuable for our hotel partners, by providing them incremental global traveller demand.
- Dhruv Shringi, Co-Founder, CEO, Yatra.com
We are always seeking partnerships that improve our customers
travel experience through technology, and by providing them access to the widest accommodation choices around the world - at the best price. This partnership with Yatra
will further enhance our hotel inventory offer in the fast growing Indian travel market. We look forward to making this partnership a success.
- John Brown, CEO, Agoda.
The hotel inventory provided by Yatra will include the over 6000 'Yatra Smart' hotels. With benefits such as 100% free cancellation, cash-back service guarantees, room upgrades and 24 hour check in-check out, available on a large number of curated budget and mid segment, the 'Yatra Smart' brand is already the preferred choice for India customers.
Customers can access Yatra in multiple ways: through a user-friendly website, mobile optimized WAP site and applications, a multi-lingual call center, a countrywide network of Holiday Lounges and Yatra Travel Express stores.
Launched in August 2006, Yatra was ranked the Most Trusted E-commerce Travel Brand in India in the Economic Times Brand Equity Survey 2016 for the second successive year, and has won the National Tourism Award for 'Best Domestic Tour Operator (Rest of India)' at the India Tourism Awards held in September 2017 for the third time in a row.