The Hotels Network partners with Hoteliers.com to help hotels increase direct bookings with the Conversion Booster
The Hotels Network, an innovative technology company who pioneered the concept of Predictive Personalization, has signed a strategic partnership with Hoteliers.com, the leading provider of booking solutions in the Netherlands.
To analyze the effectiveness of the Conversion Booster, the Hotels Network recently ran an A/B test with Papagayo Beach Resort Curaçao, a client of Hoteliers.com. The results showed that adding the layer of personalization tools to the brand's website increased direct bookings by 55%.
Juanjo Rodriguez, CEO of The Hotels Network, commented, "Today, personalization is a clear priority for the CEOs of the world's leading hotel brands, and it should be the case for all hotels. By leveraging our unique targeting system to dynamically display hyper-relevant content, I am confident that Hoteliers.com clients using the Conversion Booster will see their revenue soar."
Patrick Brand, Co-founder of Hoteliers.com, added, "We have been very impressed with the ease of implementation of the tool and the immediate positive results seen in the A/B test. We are delighted to include this valuable new service in our product portfolio and look forward to rolling it out with both our new and existing customers."
Established in 2005, Hoteliers.com is one of the first large travel e-commerce companies in The Netherlands.
Hoteliers.com offers a variety of services, such as developing responsive hotel websites and providing booking software and marketing services. Their goal is to help hotels to receive more direct and commission-free bookings, and to ultimately achieve better results.
For more information, please visit https://company.hoteliers.com/
About The Hotels Network
Working with over 5,000 hotels worldwide, The Hotels Network offers clients a full-stack growth platform to power their direct channel. By leveraging a series of integrated tools and analytics, hotel brands can attract, convert and engage guests throughout the user journey. In addition to price comparison, reviews summary and advanced personalization options, the company's latest product, Oraculo, is the world's first predictive algorithm for hotels.