Source: PRNewswire

ROCKVILLE, Md. – Choice Hotels International, Inc. (NYSE: CHH) has signed an agreement with Jay Virk to develop 15 new-construction midscale hotels in the Western region of the U.S. through 2026.

Five Sleep Inn hotels and five dual-brand Sleep Inn and MainStay Suites properties will be built across California and Arizona:

  • Sleep Inn hotels: Elk Grove, Manteca, Three Rivers, Turlock, and Watsonville, Calif.
  • Sleep Inn and MainStay Suites dual-brand locations: Phoenix; Merced, Palmdale, Palm Desert, and Porterville, Calif.

"Our decades of midscale expertise and proven brands continue to attract developers coast to coast," said Brian Quinn, vice president, head of development, new construction brands, Choice Hotels. "The Sleep Inn brand's refreshed prototype appeals to owners by having the lowest cost-to-build in the segment. In addition, the Sleep Inn and MainStay Suites dual-brand offers operational efficiencies and a diverse model that serves business, leisure and extended-stay guests—we're proud that this concept now has over 100 hotels open or in the pipeline."

Jay Virk is an award-winning hotel developer based in Clovis, Calif.

"Choice is an innovator, both in the midscale segment and in the resources they provide to franchisees, which is why we sought this agreement," said Jay Virk. "The Sleep Inn and MainStay Suites brands provide guests with flexibility to suit a variety of travel occasions. We're excited to collaborate with Choice for the first time and can't wait to open these hotels for guests traveling to California and Phoenix."

The Sleep Inn hotels will reflect the brand's Designed to Dream prototype, providing a timeless, simply stylish, nature-inspired aesthetic that appeal to guests. The MainStay Suites prototype features an open-concept design with sleek and modern amenities.

For more information on Choice Hotels development opportunities, visit www.choicehotelsdevelopment.com.

Forward-Looking Statement

This communication includes "forward-looking statements" about future events, including hotel openings. Such statements are subject to numerous risks and uncertainties, including construction delays, availability and cost of financing and the other "Risk Factors" described in our Annual Report on Form 10-K, any of which could cause actual results to be materially different from our expectations.

Addendum

This is not an offering. No offer or sale of a franchise will be made except by a Franchise Disclosure Document first filed and registered with applicable state authorities. A copy of the Franchise Disclosure Document can be obtained through contacting Choice Hotels International at 1 Choice Hotels Circle, Suite 400, Rockville, MD 20850, [email protected].

About Choice Hotels®

Choice Hotels International, Inc. (NYSE: CHH) is one of the largest lodging franchisors in the world. The challenger in the upscale segment and a leader in midscale and extended stay, Choice® has over 7,500 hotels, representing more than 630,000 rooms, in 46 countries and territories. A diverse portfolio of 22 brands that range from full-service upper upscale properties to midscale, extended stay and economy enables Choice® to meet travelers' needs in more places and for more occasions while driving more value for franchise owners and shareholders. The award-winning Choice Privileges® rewards program and co-brand credit card options provide members with a fast and easy way to earn reward nights and personalized perks. For more information, visit www.choicehotels.com.

Forward-Looking Statements This communication includes "forward-looking statements" about future events, including anticipated development and hotel openings. Such statements are subject to numerous risks and uncertainties, including construction delays, availability and cost of financing and the other "Risk Factors" described in our Annual Report on Form 10-K and our Quarterly Reports on Form 10-Q, any of which could cause actual results to be materially different from our expectations.