BENCHMARK®, a global hospitality company, and Scheid Family Wines Form Partnership to Create New Signature Brand, “Mō zāik”
Collection of Four Monterey County Wines Debut in Benchmark’s US Hotels, Resorts
The Woodlands (Houston), Texas - BENCHMARK®, a global hospitality company, and Scheid Family Wines of Monterey, California, have forged a new partnership to create Mō zāik, a premier collection of fine wines, made exclusively for Benchmark. Beginning in May, the new vintages will be available at all Benchmark properties in the United States, including those in the company's Benchmark Resorts & Hotels and Gemstone Collection. Scheid Family Wines is one of California's largest producers of wine and a leader in the development of Monterey's thriving wine industry.
"Scheid Family Wines first planted vineyards in Monterey County in early 1972," said Heidi M. Scheid, Executive Vice President of Scheid Family Wines. "As winegrape growers at heart, we are extremely focused on sustainably farming our land for quality and being fully-integrated from grapes to glass. We are excited about the opportunity to produce Mō zāik and bring our estate grown wines to the clientele of Benchmark." Ms. Scheid continued with, "Our traditions of family, sustainability, outstanding value and world-class wines are a natural fit with Benchmark's goal of excellence in global hospitality."
The wines include two exceptional reds, Cabernet Sauvignon and Pinot Noir, and two whites, Sauvignon Blanc and Chardonnay. They will be available by the glass and bottle at all of Benchmark's domestic properties.
These fine wines are a rich mosaic of flavors, textures, aromas and experiences. They reflect the richness and distinctive grapes grown along the coastal region of Monterey County, California, that spans the area from the Carmel Valley to Salinas.
Benchmark's new signature Mō zāik wines:
- Mō zāik Sauvignon Blanc - Fresh and vibrant, with juicy stone fruit, grapefruit tones and citrus flavors with a crisp, clean finish.
- Mō zāik Pinot Noir - Graceful and balanced, with red cherry, plum and pomegranate with hints of toast and spice.
- Mō zāik Chardonnay - Smooth and balanced, with pineapple, white peach and citrus flavors with subtle oak and a nuance of vanilla.
- Mō zāik Cabernet Sauvignon - Rich and complex, displaying blackberry, cassis and mocha flavors backed by soft, silky tannins.Mō zāik pays homage to Benchmark's award-winning and stylish lifestyle Mosaic travel journal and to the company's culture, each established byBenchmark's Founder Burt Cabañas. He titled Mosaic after a shimmering Greek mosaic of shining pieces in many colors, representing Benchmark's global view and unity of purpose, symbolic of the company's vision, innovation and commitment to excellence.
The Monterey Wine Country
The Scheid family stands in the vanguard of the development of the Monterey wine industry, from its early beginnings in the 1960s. Today, Monterey Wine Country comprises over 40,000 acres and is one of the largest premium wine grape growing regions in California. From the steep slopes of Carmel Valley to the rolling hills of Salinas Valley, the region is renowned for its ideal climate and rich soil that have created the remarkable grapes that produce highly distinctive Chardonnays and Cabernets. The region is famed for its Pinot Noirs and vintners have successfully created multiple clones.
"Monterey has a longer growing season thanks to the cooling air from Monterey Bay. The grapes are on the vine longer and develop a more intensive flavor," notes Patrick Berwald. "These are wines of remarkable taste, character and balance."
The wines will be available in May. Prior to the launch, Benchmark's Food & Beverage department will be conducting intensive training for team members at each property to ensure staff will be well-versed in the flavor profiles of the wines and food pairing recommendations. The staff will also be supported by a microsite.
About Scheid Family Wines
Scheid Family Wines has farmed wine grapes in Monterey County, California, since 1972. With 4,000 acres of sustainably-certified vineyards located along a 70-mile spread of the Salinas Valley and a state-of-the-art winery, Scheid Family Wines is fully-integrated to bring high quality estate-grown wines to the marketplace. The Scheid Family Wines nationally-distributed portfolio includes Scheid Vineyards, District 7, Metz Road, VDR, Stokes' Ghost, GIFFT, Ranch 32 and Ryder Estate. In addition, Scheid Family Wines produces over 20 regionally distributed brands for specific clients or distributors. www.scheidfamilywines.com
Ken Ellens Communications
Phone: +1 201 758 2864
Fax: +1 201-758-2865
About BENCHMARK, a global hospitality company
BENCHMARK®, a global hospitality company, is a trailblazer in the development, management, marketing andowner-advisory services of resorts, hotels, conference centers and exclusive private clubs. In addition to the company’s established, iconic Benchmark Resorts & Hotels portfolio, the newly-branded Gemstone Collection is a distinctive luxury portfolio of independent hotels & resorts in highly select and preferred destinations.
Benchmark has a combined portfolio of over 70 extraordinary properties domestically and internationally,including 8,000 guestrooms, and 10,000 staff members that are passionately committed to delivering the industry’s most vibrant, unrivaled and memory-making experiences. Many properties have been recognized with the Benchmark Conference Centers® mark of meeting excellence.
BENCHMARK, a global hospitality company, is based in The Woodlands (Houston), Texas, and has regionaloffices in Park City, Utah; Miami, Florida; New Brunswick, New Jersey; Seattle Washington; and Tokyo, Japan. www.benchmarkresortsandhotels.com