Industry Update
Supplier News 9 July 2019

Champions Of Independent Hotel Businesses HotelREZ Sees Surge In Innovation

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HotelREZ Hotels & Resorts

HotelREZ, one of the world's leading sales, marketing, distribution and representation companies, is seeing a substantial number of its hotel clients innovate and enhance their guest services to keep up with the biggest hospitality businesses and latest trends.

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Mark Lewis, HotelREZ, founder and CEO, commented: "As champions for independent hotels, group hotels and serviced apartments we are always delighted to see our clients innovate and evolve their guest offering. Our hotel clients work with us in an entrepreneurial way to gain market share and drive incremental income so we are delighted when this ethos translates to aspects of their business that sit outside of distribution. A little innovation can help improve both their bottom line, profitability and extend their appeal."

HotelREZ client New Road Hotel in East London has recently introduced a co-working package which targets freelancers, start-ups and fledgling businesses by offering them the perfect environment in which to work. This fits cleverly with their dynamic local audience and is perfectly in keeping with the area in which they are based, as Whitechapel is a thriving hub for exciting creative businesses. These new services give New Road Hotel a great opportunity to build its customer base and draw more people into the vibrant property.

ENGAGE, a new initiative from PREM Group will create a new approach to training, development and teamwork. The purpose of the initiative is for teams to carry out projects that will have a positive impact on customer service, work environment, revenue or corporate social responsibility, another HotelREZ client paving the way for change.

The Student Hotel group aims to create the best space for students to find their purpose. Properties can include fully-equipped rooms and studios, kitchens (shared or private), flexible co-working space, chill out lounges, libraries and TedTalks booths. Further facilities on offer are table tennis tables, a gym, all-day dining restaurants, designer bikes, laundry facilities, meeting rooms, auditoriums, calendar of events, swimming pools (select locations), shared common facilities and extensive ground floor areas where people are encouraged to come together.

About HotelREZ

HotelREZ Hotels & Resorts was founded in 2004 by Mark Lewis, an experienced hospitality industry professional and entrepreneur. Over the course of over a decade the company has grown to be one of the leading hotel representation companies dedicated to marketing and connecting independent properties with bookers worldwide. HotelREZ now provides distribution, revenue, sales consultancy and marketing services and support to more than 1,500 hotels, apartments and hotel groups in over 100 countries including private label GDS chain code solutions. HotelREZ Hotels & Resorts is a SAAS company. HotelREZ also incorporates the global World Rainbow hotels, the world's only GDS enabled LGBT global hotel consortia representing some 1200 hotels in 230 destinations across the globe.

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