Wave of Change as Sheraton’s New Logo Appears on Hotels Worldwide
Sheraton’s transformation continues to build momentum as the newly renovated Portland Sheraton at Sable Oaks becomes first property in the world to display new logo
Marriott International, Inc. [NASDAQ: MAR] today announced its continued brand transformation efforts of its most global brand, Sheraton Hotels, as it reveals Portland Sheraton at Sable Oaks as the first property in the world to display the new Sheraton logo for the first time in more than 40 years. The legacy South Portland, Maine property, formerly the Portland Marriott at Sable Oaks, will now become a part of the Sheraton brand portfolio as the newly rebranded Portland Sheraton at Sable Oaks.
The new logo is currently on display and the hotel will officially celebrate its reopening as the Portland Sheraton at Sable Oaks. The new logo will also soon appear at properties globally including the Sheraton Buganvilias Resort & Convention Center (Puerto Vallarta, Mexico), Sheraton Dubai Creek Hotel & Towers and Sheraton Shanghai Fengxian.
In addition to the new logo, the Portland Sheraton at Sable Oaks is also one of the early adopters of the brand's new collaboration with 24Slides, a professional presentation design service which provides business travelers with an exclusive offering they can use to elevate their work while staying at the hotel. Guests will benefit from a dedicated design team, receiving an exclusive 40% discount for 24-hour turnaround design services. The services of 24Slides will soon be offered to Sheraton guests globally.
About Portland Sheraton at Sable Oaks
As a 30-year member of the South Portland / Sable Oaks community, this hotel provided the history and connection to the area that perfectly reflects the new Sheraton positioning. The transition into the new brand experience is therefore much anticipated by loyal and new patrons.
The hotel's newly completed $12 million renovation includes the redesign of all 226 guestrooms and suites, lobby, all meeting and functions spaces and updated 1,100 sq-ft state-of-the-art fitness center and a remarkably designed new restaurant, City Farmhouse. The Sable Oaks property is known for its spectacular reception or corporate conference space coupled with a level of service and product that second to none. The newly redesigned and renovated Grand Ballroom is 6,648 square-feet serving up to 550 banquet patrons or 900 theater style. Nine meeting rooms with more than 13,000 square-feet of flexible space from 40 to 550 were also part of the renovation. The hotel has beautiful grounds including a gazebo area suitable for outdoor functions.
CAUTIONARY LANGUAGE CONCERNING FORWARD-LOOKING STATEMENTS
All statements in this announcement are made as of June 24, 2020. We undertake no obligation to publicly update or revise these statements, whether as a result of new information, future events or otherwise. This announcement contains "forward-looking statements" within the meaning of federal securities laws, including statements related to expected leadership changes, our pipeline of new projects, and similar statements concerning anticipated future events and expectations that are not historical facts. We caution you that these statements are not guarantees of future performance and are subject to numerous evolving risks and uncertainties that we may not be able to accurately predict or assess, including the risk factors that we identify in our Securities and Exchange Commission ("SEC") filings, including our most recent Quarterly Report on Form 10-Q.