Revinate Releases The Basics of Hotel Email Marketing
This guide is the hospitality industry’s most helpful resource for lifting revenue with email
SAN FRANCISCO - Revinate, the software as a service (SaaS) company that helps hoteliers make the most of every guest, today released its Basics of Hotel Email Marketing. This powerful introduction to hotel email marketing gives digital marketers the building blocks they need to develop and implement a sustaining email strategy that can drive substantial ROI.
The guide, the first of its kind in the industry, covers topics such as segmentation, building guest lifecycle campaigns, automated campaigns, creating an email marketing calendar, email design, deliverability, measuring success and more. It helps hoteliers move from a 'spray-and-pray' approach to email to a personalized and highly targeted approach that makes the most of rich guest data.
According to Marc Heyneker, Co-Founder and CEO of Revinate, "This guide is a great resource for hoteliers looking to get more out of their email programs. Over the last few years, we have seen Revinate Marketing customers turn email into their biggest revenue-producing digital channel. This guide leverages their best practices and learnings to help other hoteliers not only experience better email performance but build stronger relationships with guests."
Download The Basics of Hotel Email Marketing.
About Revinate
Revinate empowers hoteliers to directly connect with their guests.
Our Guest Data Platform and communication solutions unlock revenue for hoteliers and put them in control of the full guest experience — initial research, booking, check-in, throughout the stay, and even after check out — all via the communication channels that guests prefer, whether it's voice, text, email, or web.
More than 12,000 hotels globally bank on Revinate to drive direct revenue and deliver delightful guest experiences.
Ask us how we do it. Visit our website to get a demo.
Zach Demby
Content Marketing Manager
