Industry Update
External Article22 October 2019

Travel SEO: 8 Ways to Build Links & Get Press as a Travel Brand

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1 min

The travel industry has always been big on content and press since the modern era of travel began in the mid 19th century.


Fast forward to the 21st century, and a huge driver of eyeballs to travel companies has been organic traffic via search engines. Links are the new press, and they're important as ever for travel brands.

In our last post, I wrote about some of the SEO basics that huge travel brands were employing - with great success - but that's only one part of the puzzle.

The flipside - roughly 50% of the equation - is getting solid inbound links from relevant and authoritative sites.

We're going to look at some of the main ways to earn links as a travel brand that you can bake into your strategy for the next year.

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