Meliá Hotels International Offers A Sustainable Driving Experience For Guests Together With Audi

Meliá Hotels International and Audi are working together to promote the benefits of sustainable mobility and to allow some company hotels in Mallorca to offer guests a chance to enjoy driving the new 100% electric Audi e-tron.

Meliá was recently named the most sustainable hotel company in the world in the latest Corporate Sustainability Assessment made by SAM, the most prestigious international agency responsible for the evaluation of corporate sustainability performance. The company has chosen Mallorca for the project due to the fact that the environmental wealth of the island requires innovative solutions to enhance its future sustainability. As tourism is the most important industry on an island in which the company also has its headquarters, Meliá believes that, among other things, companies working in the travel industry should be at the forefront of efforts to boost the development of eco-mobility and help reduce CO2 emissions.

As a result of the partnership with Audi, several hotels in Mallorca have launched an activity to raise awareness among guests by allowing them access to the new Audi e-tron, a state-of-the-art electric vehicle with an innovative charging system that generates maximum power along with unprecedented connectivity and a choice of superior quality materials and finishes.

Gabriel Escarrer, Vice President and CEO of Meliá Hotels International, presented the agreement with Audi yesterday in Palma, saying that "we are very happy to be able to partner with brands as important as Audi to help raise awareness about sustainability. The future health of the island ecosystem depends on our behaviour today, and sustainable mobility is one of the great advances that we need to be promoting within the tourism industry."

José Miguel Aparicio, Managing Director of Audi Spain, stated that "at Audi we are fully committed to sustainable mobility solutions. Mallorca is an ideal place to launch an initiative in which we present the huge benefits of our electro-mobility solutions, and we are very pleased to launch this project with such a prestigious partner as Melia Hotels".

Meliá also announced its intention to install new charging points for electric vehicles in a number of its Spanish hotels, aiming to create a network of vehicle-charging infrastructure to make it easier for guests to use sustainable transportation.

This is yet another demonstration of the progress the company is making with its environmental strategy. The Meliá Hotels International energy management system is certified under ISO 50001 standards and 100% of the electricity consumed by the company in Spain currently comes from 100% certified renewable sources. The company's goal is to reach 70% worldwide by 2020.​

About Melia Hotels International

Founded in 1956 in Palma de Mallorca (Spain), Meliá Hotels International has more than 400 hotels open or in the process of opening in more than 40 countries, and a portfolio of nine brands: Gran Meliá Hotels & Resorts, ME by Meliá, The Meliá Collection, Paradisus by Meliá, Meliá Hotels & Resorts, ZEL, INNSiDE by Meliá, Sol by Meliá and Affiliated by Meliá. The Company is one of the world's leading hotel chains in the leisure segment and its experience in this area has allowed it to consolidate itself in the growing market of urban hotels inspired by leisure. Its commitment to responsible tourism has led it to be recognised as the most sustainable European hotel company according to S&P Global's Sustainability Yearbook 2024, as well as being a "Top Employer 2024" brand in Spain, the Dominican Republic, Mexico, Italy, Germany, France and Vietnam. Meliá Hotels International is also part of the IBEX 35. For more information, please visit www.meliahotelsinternational.com