Industry Update
Press Release 2 December 2019

Choice Hotels Notifies Guests of Inadvertent Disclosure Issue

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Logo 'Choice Hotels International'

Choice Hotels International, Inc. (NYSE: CHH) has taken steps to address and notify guests of an issue involving inadvertent disclosure of certain guest information to third parties with whom Choice has business relationships. While most guests involved have been contacted already, the company is issuing this press release to alert the small number it could not identify. The issue occurred very infrequently from June 2015 - March 2016 (likely less than 25 times), but information to identify specific guests involved during this timeframe is unavailable. Overall, this issue occurred approximately 88,000 times from June 2015 through November 12, 2019, and Choice has already notified individuals involved from April 2016 forward by sending them an email.

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As soon as Choice identified what caused this issue, the company made changes to its website to override how Safari responds after a crash. Choice is also contacting the third-party companies it works with to ask them to delete any data they may inadvertently have.

What Information Was Involved?

If a visitor was using Safari and was on the reservation page when the browser crashed, the information typed in fields on that page that could have been put in the website address when the browser restarted may include the name of the person making the reservation, email address, state, zip code, country code, and the number and expiration date of the payment card used to make the reservation. If the reservation was being made using a mixture of points and payment, the external verification value on the card may have also been in the website address.

For More Information:
Please visit www.choicehotels.com/about/browser-crash-incident for additional information.

About Choice Hotels®
Choice Hotels International, Inc. (NYSE: CHH) is one of the largest lodging franchisors in the world. With more than 7,000 hotels, representing over 590,000 rooms, in over 40 countries and territories as of December 31, 2019, the Choice® family of hotel brands provide business and leisure travelers with a range of high-quality lodging options from limited service to full-service hotels in the upscale, midscale, extended-stay and economy segments. The award-winning Choice Privileges® loyalty program offers members benefits ranging from everyday rewards to exceptional experiences. For more information, visit www.choicehotels.com.

Forward-Looking Statements

Certain matters discussed in this press release constitute forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Generally, our use of words such as "expect," "estimate," "believe," "anticipate," "should," "will," "forecast," "plan," "project," "assume," or similar words of futurity identify such forward-looking statements. These forward-looking statements are based on management's current beliefs, assumptions, and expectations regarding future events, which, in turn, are based on information currently available to management. Such statements may relate to projections of the company's revenue, earnings, and other financial and operational measures, our liquidity, our ability to assist franchisees through relief or other financial measures, our ability to minimize or manage disruptions posed by COVID-19, and the impact of COVID-19 and economic conditions on our future operations, among other matters. We caution you not to place undue reliance on any such forward-looking statements. Forward-looking statements do not guarantee future performance and involve known and unknown risks, uncertainties, and other factors.

Several factors could cause actual results, performance, or achievements of the company to differ materially from those expressed in or contemplated by the forward-looking statements. Such risks include, but are not limited to, continuation or worsening of COVID-19 pandemic; changes in consumer demand; the impact of COVID-19 on the global hospitality industry, particularly in the U.S. travel market, changes to general, domestic, and foreign economic conditions, including as a result of COVID-19; future global outbreaks of pandemics or contagious diseases or fear of such outbreaks; foreign currency fluctuations; operating risks common in the lodging and franchising industries; impairments or losses relating to acquired businesses, changes to the desirability of our brands as viewed by hotel operators and customers; changes to the terms or termination of our contracts with franchisees; our ability to keep pace with improvements in technology utilized for marketing and reservations systems and other operating systems; our ability to grow our franchise system; exposure to risks related to our hotel-development, ownership and financing activities; fluctuations in the supply and demand for hotels rooms; our ability to realize anticipated benefits from acquired businesses; the level of acceptance of alternative growth strategies we may implement; operating risks associated with our international operations, especially in areas currently most affected by COVID-19; the outcome of litigation; and our ability to manage our indebtedness. These and other risk factors are discussed in detail in the company's filings with the Securities and Exchange Commission, including our annual report on Form 10-K and our quarterly reports filed on Form 10-Q. Except as may be required by law, we undertake no obligation to update publicly or revise any forward-looking statement, whether as a result of new information, future events, or otherwise.

© 2020 Choice Hotels International, Inc. All rights reserved.

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