Source: Airbnb
Source: Airbnb
Source: Airbnb
Source: Airbnb
Source: Airbnb
Source: Airbnb
Source: Airbnb
Source: Airbnb
Source: Airbnb
Source: Airbnb

HotelTonight is unveiling its 2019 trend report, featuring first-party data from the booking platform that offers travelers seamless, on-demand accommodation for some of the world's top boutique and independent hotels.

HotelTonight's 2019 trend report uncovers the surprising and compelling booking trends and behaviors of its booker-base, who represent a new generation of spontaneous travel. The report includes trends highlighting things like the top trending destinations, cities that take the most staycations, most popular stay dates, most spontaneous cities, 2020 predictions, and more. 

Most Spontaneous Cities:

Based on the highest percentage of same-day bookings on HotelTonight made after 8pm

Atlanta, GA topped the charts as the most spontaneous city in the US, but the state of Texas exhibits more spontaneity as a whole when it comes to hotel booking habits, as it boasted two cities in the top 5 list.

United States:

  1. Atlanta (26%)
  2. Dallas (25%)
  3. Houston (24%)
  4. Philadelphia (22%)
  5. Washington D.C. (21%)

International:

  1. Brussels (19%)
  2. London (19%)
  3. Milan (18%)
  4. Paris (18%)
  5. Dubai (17%)

Booking Behaviors:

  • On average, in 2019, HotelTonight travelers booked their hotel stays 3-4 days in advance of check-in.
  • Travelers were the most spontaneous in July and August, booking an average of 3 days in advance of check-in.
  • Bookers were the least spontaneous in March and April, which showed the longest lead times, booking an average of 4 days prior to check-in
  • Whether booking same-day as check-in, or in advance of a hotel stay, the 6-7pm hour
    was the most popular hour to book a hotel room.

Trending Destinations:

Based on the YoY increase in unique searches on HotelTonight from January - September 2018 to January - September 2019

United States:

  • Raleigh, North Carolina was the #1 trending destination in the US, with a 42.48% YoY increase in number of unique searches.
  • Overall, the East Coast boasted the most trending destinations, home to 3 out of the 5 top trending U.S. cities.

International:

  • Mallorca, Spain
    was the #1 top trending international destination, seeing the biggest increase (34.06%) in unique searches from 2018-2019.
  • Fellow Mediterranean city, Dubrovnik, Croatia, held the #2 top trending destination spot.
Puro Hotel, Palma de Mallorca— Photo by AirbnbPuro Hotel, Palma de Mallorca— Photo by Airbnb
Puro Hotel, Palma de Mallorca— Photo by Airbnb

Cities that take the Most Staycations:

Metros with the highest percentage of room nights coming from users' home metro. Ranked highest to lowest.

Top five U.S. metros who staycationed the most:

  1. Chicago, IL
  2. New York City, NY
  3. Detroit, MI
  4. Houston, TX
  5. Phoenix, AZ
St. Jane Hotel, Chicago— Photo by AirbnbSt. Jane Hotel, Chicago— Photo by Airbnb
St. Jane Hotel, Chicago— Photo by Airbnb

Regional Trends: NY vs. LA:

Ranked from most to least booked

London, England was the #1 most-booked international destination on HotelTonight for both New York and Los Angeles. Paris, France was another destination favorited by Los Angelenos (#2) and New Yorkers (#3) alike.

The Curtain, London— Photo by AirbnbThe Curtain, London— Photo by Airbnb
The Curtain, London— Photo by Airbnb

Most Popular Neighborhoods:

Based on bookings in each market; most booked listed first

Chicago:

Near North Side

The Loop

Washington DC:

Dupont

Capitol Hill

Los Angeles:

Beverly Hills / West Hollywood

Downtown LA

Miami:

South Beach

Downtown Miami

New York City:

Gramercy / Nomad

Times Square

* Unless otherwise specified, all data is from bookings and searches made on HotelTonight for stay dates from November 2018 to January 2020.

About Airbnb

Airbnb was born in 2007 when two Hosts welcomed three guests to their San Francisco home, and has since grown to over 4 million Hosts who have welcomed over 1.5 billion guest arrivals in almost every country across the globe. Every day, Hosts offer unique stays and experiences that make it possible for guests to connect with communities in a more authentic way.

About Airbnb.org

Airbnb.org is a nonprofit organization dedicated to facilitating temporary stays for people in times of crisis around the world. Airbnb.org operates independently and leverages Airbnb, Inc.'s technology, services, and other resources at no charge to carry out Airbnb.org's charitable purpose. The inspiration for Airbnb.org began in 2012 with a single host named Shell who opened up her home to people impacted by Hurricane Sandy. This sparked a movement and marked the beginning of a program that allows Hosts on Airbnb to provide stays for people in times of need. Since then, the program has evolved to focus on emergency response and to help provide stays to evacuees, relief workers, refugees, asylum seekers, and frontline workers fighting the spread of COVID-19. Since then, Hosts have offered to open up their homes and helped provide accommodations to 100,000 people in times of need. Airbnb.org is a separate and independent entity from Airbnb, Inc. Airbnb, Inc. does not charge service fees for Airbnb.org supported stays on its platform.

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