Premier Inn

Whitbread, one of the UK's largest hotel businesses, has secured its fourth location in Dublin city centre.

The prime site on Gloucester Street in Dublin 2 will be redeveloped into a 108-bedroom Premier Inn hotel, increasing Premier Inn's secured development pipeline in the city to more than 630 bedrooms, and 830 hotel rooms across Ireland.

Premier Inn is expanding rapidly into Ireland as it grows its presence from a single trading hotel at Dublin Airport to 2,500 rooms in Dublin, with the potential for significant growth nationwide.

Kevin Murray, Head of Acquisitions for Premier Inn in Ireland, said, "Our ambition is for Premier Inn to be the number one budget hotel chain in Dublin and across Ireland. We are investing strategically to secure the top locations that Premier Inn is known for and Gloucester Street, with its proximity to Trinity College and the south Docklands corporate market, is exactly the type of location we are looking for. Securing the site is another important milestone for us and we're actively seeking new freehold and leasehold opportunities across the city as we work towards our target of 2,500 Premier Inn Dublin bedrooms."

After signalling its intent to expand into the Irish market in 2018, Whitbread has secured 635 Premier Inn rooms in Dublin city centre in four locations - at South Great George's Street, Jervis Street, Castleforbes Business Park and now Gloucester Street. The hotels developments, which are a mixture of freehold and leasehold acquisitions, are planned to open from early 2021 onwards.

Premier Inn has also recently secured its first location in Cork, an 183-bedroom hotel as part of the Morrisons Quay regeneration scheme on the banks of the River Lee, which is due to open in 2023.

Premier Inn is looking for more hotels in other cities across Ireland including Galway, Limerick and Killarney.

Dan O'Connor, Executive Vice President of Hotels and Hospitality at JLL, who has been working with Whitbread on its expansion in Ireland, said, "We are delighted to once more advise Whitbread on another pre-let deal, this time in core Dublin 2 and on a rare south docklands site. The site is conveniently located amongst leading office schemes, including Georges Quay, Georges Court and Riverview House and is just minutes' walk from Dublin's IFSC. By year end, we expect to have secured over 800 new Premier Inn rooms in the capital and over 1,000 new rooms nationwide."

About Whitbread PLC 

Whitbread PLC is the owner of Premier Inn and restaurant brands including Beefeater, Brewers Fayre, Table Table, Bar + Block, Whitbread Inns and Cookhouse + Pub.

From booking to bed, Premier Inn is here to help its guests rest easy. Whether it's a choice of 80,000 rooms across 800+ hotels, beds guests won't want to leave, tasty food, flexible rates or friendly team members who genuinely care, these are just some of the reasons Premier Inn is one of the most-loved hotels in the UK and beyond.

Outside of the UK, Whitbread's expansion plans are focused on Germany. It opened its first hotel in Frankfurt in 2016 and has an open and committed pipeline of 73 hotels and over 13,500 rooms in H1 FY22.

Whitbread is committed to being a force for good in the communities in which it operates. It's sustainability programme, "Force for Good' is focused on enabling people to live and work well and is built around three pillars of Opportunity, Community and Responsibility.

Whitbread PLC is listed on the London Stock Exchange and is a constituent of the FTSE.