Source: Uniguest

New York - "The Grammy's of Hotel Tech" - also known as The HotelTechAwards - were announced this week by HotelTechReport, a technology-driven media platform that helps entrepreneurial hoteliers find the best technology tools to solve problems and grow their business. Volara - the voice hub for the hotel industry - was named "Best Voice Activated Tech Product of 2020" in the Guest Experience Software category by a global community of verified hotel technology users. To earn this top accolade, hoteliers attested that Volara increases operating efficiency, drives revenue and improves the guest experience.

"We are thrilled that Volara's platform agnostic conversation-management software was singled out as 'the industry's best'," said Volara CEO David Berger. "Our company is truly on the move. Weekly we are announcing deployments of our voice technology at hotels around the world. Guests love it because it provides a curated voice-based experience unlike anything they'd before experienced at a hotel, but also protects their privacy. Hoteliers love it because its accelerating their business objectives, while also protecting their proprietary data. Travelers demand the same technologies they use at home be available in their hotel rooms. Volara has been able to EXCEED that expectation for its client hotels - augmenting the at home experience with simply jaw dropping innovations atop the leading consumer smart speakers. Today, more than 98 percent of the hotels using voice assistant technology in their hotel rooms and public areas are powering those devices with Volara."

Each month HotelTechReport helps more than 40,000 hoteliers research and vet technology partners for their properties. Here are just a few Volara reviews that helped it earn this prestigious award:

"Hotel Zetta continues to be at the forefront of delivering the latest technological offerings and experiences to our savvy travelers who expect a high caliber of service every time they visit. Being in the heart of an innovation hub like San Francisco, we're proud to partner with Volara on their innovative technology." - Mark Beevor, General Manager, Hotel Zetta San Francisco.

"Wanting to further make the Viceroy guest experience feel like a natural extension of how our guests operate daily, we incorporated a voice technology solution into our guestrooms. Volara meets the complex technical specifications of the hotel and simultaneously adheres to our obligation to ensure guest privacy. When we began looking at voice technologies, we hoped to find a partner that was innovative and flexible with integrations to other third-party applications. Volara understood our vision, and it already had integrations to more than 40 hotel technologies, including IPTV, room controls, PBX, music, and work order-management. Security was also extremely important to us. Volara ensures that recordings of guests are never associated with their personally identifiable information. They make sure that all recordings of guests are deleted within 24 hours - a distinct difference from the management of user recordings in the consumer environment." - Darren Clark, vice president of technology, Viceroy Hotels & Resorts.

"Volara shares Marriott's commitment to guest privacy and the need to deliver quality experiences. Making sure our guests are inspired and engaged during their stay is important to us. This partnership will help Marriott evaluate opportunities through voice that will guide our approach to better serving guests in our hotels." - Scott Hansen, Senior Director of Guest Technology for Global Operations, Marriott.

"Travelers choose to join Circle by Meliá for the infinite privileges membership brings. We ensure that every single detail is taken care of before, during and after each stay. With the Volara, we can fulfill each guests' wishes and personalize all of their preferences." - Patrick Manning, Network Infrastructure & Security Operations Manager/IT, Circle by Meliá.

"Winning a HotelTechAward is the highest achievement in the industry because it's based on real data," said Jordan Hollander, HotelTechReport CEO. "Winners have truly earned their showcase with our rapidly growing community. Hoteliers trust this award when making purchase decisions because scoring is transparent, and participation is ubiquitous amongst the most reputable vendors in the industry."

"We created the HotelTechAwards as a democratized way to help our fellow hoteliers quickly determine best of breed vendors based on data they can trust," he added. "Our process is simple, transparent, and unbiased - judging is based on time tested ranking factors, publicly available data and crowdsourced insights from verified hoteliers who have hands on experience with each product."

The HotelTechAward competition spans core areas of hotel software and technology: marketing, revenue, operations and guest experience. 2020 voting included participation from major hotel groups including: Four Seasons, Hilton, Marriott, Accor Hotels, Hyatt, Intercontinental, Rosewood and thousands of independents.

About Volara

Volara is THE provider of custom voice-based solutions for the hospitality industry. It's the only provider of voice-based solutions to the hospitality industry with the Alexa for Business Service Delivery Designation from Amazon and is a launch partner of Alexa for Hospitality and the Google Assistants interpreter mode. Volara's proprietary software creates a hotel business tool atop the leading smart speakers and natural language processing platforms. Volara's proven best practices ensure high utilization rates and an optimal guest experience that creates personal and remarkable engagement with brands. Volara is the largest manager of Alexa devices in the enterprise today and over 10 million people have used voiced-based solutions powered by Volara. To learn more about Volara, visit

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