Industry Update
External Article20 February 2020

Oyo CEO Defends Business Practices That Anger Some Hoteliers

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skift.com

If you were thinking after a tumultuous last few months that a reformed Oyo would emerge, then guess again. The hotel chain is giving little ground on the basics of its business model, although it vows to get better on the execution of it all.

After downsizing his U.S. business, Oyo CEO Ritesh Agarwal defended the hotel chain's business model, and gave no hint that he would be seeking to decelerate Oyo's growth.

At the same time, Agarwal, in an interview with members of the editorial and research teams at Skift's Manhattan headquarters, acknowledged that a key tech feature — dynamic pricing — hasn't met expectations. He said Oyo is working hard to ensure that it uses more data points when making pricing decisions.

Agarwal said Oyo has significant learnings to achieve in order to improve its dynamic pricing, and there are "some learnings for our partners, as well."

Read the full article at skift Inc.

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OYO Rooms

Launched in 2013, OYO is India’s largest branded network of hotels. Its network currently spans over 200 Indian cities including all major metros, regional commercial hubs, leisure destinations, and key pilgrimage towns.
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