Nearly a Third of U.S. Travelers Defer Plans as Uncertainty Grows: Skift Research Survey
As coronavirus creeps closer to most Americans, more will cancel and defer travel. The data isn’t good, but it’s still less scary than the end-of-the-world social media posts would have you believe.
The slow but steady drumbeat of coronavirus diagnoses is raising the anxiety of U.S. travelers this week. Trip cancellations rose as the situation in the U.S. deteriorated.
What's more, 29 percent said they had deferred travel plans.
Skift Research is continuing its data-driven approach to tracking the impact of coronavirus on the travel industry by updating our polling of the U.S. traveling public. Our second coronavirus cancellation poll of the U.S. online adult population was conducted from Mar. 6-8. We reached 460 Americans who had previously booked travel plans. Of that traveling population, 19 percent had canceled due to concerns around coronavirus.