Horwath HTL Industry Report: China Hotel Investment & Asset Management Outlook
The coronavirus outbreak in 2020 has been a severe challenge for the hotel industry in China, putting the risk management capability of each operating hotel to the test. While from the perspective of hotel investment and asset management, which are more strategic and forward-thinking than day-to-day operation, the industry will recover from the downturn eventually, the impact of this outbreak will force investors to reconsider their strategic planning in hotel investment and in asset management. It's crucial for investors to take a positive stand and refocus on the essentials of hotel investment: to evaluate hotel assets from a corporate development standpoint, and to build a more rational evaluation and development plan for the investment, management, and exit strategies for hotel assets.
In this report, Horwath HTL compiled 15 key trends for the hotel investment and asset management industry in China based on an in-depth analysis of hotel positioning, city hierarchy and location of new-build hotels and existing assets.
About Horwath HTL
Horwath HTL is the world"s largest hospitality consulting brand with 45 offices across the world providing expert local knowledge. Since 1915 we have been providing impartial, specialist advice to our clients and are recognized as the founders of the Uniform System of Accounts which subsequently has become the industry standard for hospitality accounting. We focus one hundred percent on hotels, tourism and leisure consulting and have successfully completed over 16,000 projects. If you have any questions, please contact James Chappell, Global Business Director at [email protected].