Industry Update
Press Release28 August 2020

STR: U.S. weekly hotel performance video

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Each week, STR analysts provide a deep-dive into U.S. hotel performance. The most recent video, highlighting performance for 16-22 August, is linked below.

Key highlights:

  • U.S. weekly occupancy dropped back below 50%.
  • Three of the six classes reached 50% occupancy: Economy (54.6%), Midscale (52.3%) and Upper Midscale (51.9%).
  • Among the submarkets, Iowa City/Waterloo, IA, saw the highest weekly occupancy (85.9%).
  • In July, U.S. hotels saw positive GOPPAR for the first time since February.

All of STR's COVID-19 analysis can be found here.

About STR

STR provides premium data benchmarking, analytics and marketplace insights for global hospitality sectors. Founded in 1985, STR maintains a presence in 15 countries with a corporate North American headquarters in Hendersonville, Tennessee, an international headquarters in London, and an Asia Pacific headquarters in Singapore. STR was acquired in October 2019 by CoStar Group, Inc. (NASDAQ: CSGP), the leading provider of commercial real estate information, analytics and online marketplaces. For more information, please visit and

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