• Total U.S. Hotel demand was slightly lower week:week coming out of the Labor Day holiday week. This decline is perhaps more pronounced due to the previous holiday week comparison. Concurrently, the start of fall school semesters, whether remote or in-person, and the end of the traditional summer vacation season, most likely contributed to a week over week drop in demand.
  • Group demand continues to be depressed throughout the rest of 2020 and into Q1 2021.
  • It appears that business transient travelers have yet to either get approval to travel from their companies or are not yet prepared to head back on the road in large numbers.
  • Airline Tickets - Net Purchased continue a gradual progression upwards across the U.S. and most major markets. This indicates there is growing travel demand in the early part of the fall season.
  • Hotel Closures remain relatively flat week:week.

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Kalibri Labs evaluates and forecasts revenue and cost of acquisition performance in the digital marketplace. Our next-generation HummingbirdPXM platform is the only hotel benchmarking and reporting solution driven by AI and machine learning. HummingbirdPXM is built on a robust database of daily transactions and cost of acquisition data gathered weekly from almost 35,000 hotels. Using advanced algorithms, the platform enables owners and operators to determine a hotel's optimal business mix and manage resources to achieve it. Kalibri Labs unpacks the composition of RevPAR to describe market demand by rate category and channel assisting hotel owners and operators to develop strategies that improve profit contribution, which leads to higher asset values. Tapped regularly by the real estate and investment community, the Kalibri Labs database supports hotel transactions and financial restructuring by brokers, lenders, appraisers, and financial consultants. For more information, visit www.kalibrilabs.com.