Industry Update
Press Release23 September 2020

Kalibri Industry Health Dashboard Updated - 09/22/20

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Kalibri Labs
  • Total U.S. Hotel demand was slightly lower week:week coming out of the Labor Day holiday week. This decline is perhaps more pronounced due to the previous holiday week comparison. Concurrently, the start of fall school semesters, whether remote or in-person, and the end of the traditional summer vacation season, most likely contributed to a week over week drop in demand.
  • Group demand continues to be depressed throughout the rest of 2020 and into Q1 2021.
  • It appears that business transient travelers have yet to either get approval to travel from their companies or are not yet prepared to head back on the road in large numbers.
  • Airline Tickets - Net Purchased continue a gradual progression upwards across the U.S. and most major markets. This indicates there is growing travel demand in the early part of the fall season.
  • Hotel Closures remain relatively flat week:week.

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About Kalibri Labs

Kalibri Labs evaluates and predicts revenue performance using its proprietary algorithms to generate the Optimal Business Mix for individual hotels, revealing the most promising opportunities to pursue along with specific direction on how to find and convert them. The HummingbirdPXM revenue strategy and benchmarking platform also includes the industry's most robust profiles for travel agent and OTA production. The Kalibri Labs database, updated weekly, is comprised of ADR, room revenue, room nights and acquisition costs from over 8 billion guest stays from almost 35,000 hotels dating back more than 5 years to give an expansive view of the U.S. hotel industry. Real estate developers, brokers, lenders, consultants, and others involved in hotel transactions use Kalibri Labs data to improve underwriting with a more granular view of benchmarks and trendlines for individual hotels, and almost 1000 markets and sub-markets for the U.S. These tools are enhanced with COVID-19 analysis to assist in modeling the future recovery curves.

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