Industry Update
Press Release29 September 2020

Travel Media Group Launches Marketing Packages to Support Hotel Recovery Amid COVID-19

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Travel Media Group

Travel Media Group has announced four new solutions packages to help their hotel partners accelerate their recovery during COVID-19. The pandemic has shaken the hospitality world, presenting new challenges and setting high operational expectations for hotels and hoteliers alike. Travel Media Group's new packages aim to maximize the benefits for hoteliers who need assistance with their digital marketing strategy. The hospitality marketing agency emphasized the unique ways their solutions position hoteliers ahead of competitors through social media, website and listing management, and reputation efforts.

"Our new solutions packages will help hotels adjust their strategies to meet the specific needs of today's post-COVID-19 travelers," said Marketing Director Anne Sandoval. "Now more than ever, hotels need to focus their digital marketing efforts on exceeding guest expectations to ensure they capitalize on every source of potential revenue."

Travel Media Group's solutions are integrated in TMG OneView®, an industry-leading software for hoteliers who want to manage their reputation and social media all in one place. Hotels can also partner with TMG for full-service solutions, fulfilled by the capable hands of a passionate group of hospitality marketing professionals dedicated to success and recovery.

Available for hoteliers at a standard monthly rate, the solutions packages are a practical, affordable choice for any hotel or management group.

  • The Engagement Package will help hotels connect with their guests during every step of the booking process using social media and reputation management. The package includes post-stay email campaigns, access to social media DIY tools, four trending social media posts per week, and $25/month in social media advertising.
  • The Awareness Package bundles TMG's social media and website solutions together to maximize brand awareness and attract more guests to a hotel's property through proven digital marketing strategies. It also includes $25/month in social media advertising to increase the effectiveness of selected social media posts.
  • The Reputation Package ensures the property's reputation is managed through a comprehensive review acquisition and response strategy. This package includes advanced reputation tracking, a post-stay email program, the Respond & Resolve™ solution, and advanced sentiment analysis for hotels to gain actionable insights to help improve property performance.
  • The Agency Package represents a comprehensive package with all of TMG's innovative guest engagement solutions, providing hotels with accountability, transparency, and results. It includes a generous $100/month in social media advertising along with custom content to ensure ongoing growth and engagement. Hoteliers can also opt to add on a vanity website to the Agency Package.

All of Travel Media Group's new packages include access to the TMG OneView® feed as well as a connection to a dedicated client success representative to aid with any questions a hotelier may have. The solutions are scalable to match every hotel's needs, from an independently-owned boutique hotel to a large-scale management group or brand.

Learn more and request a demo by visiting the packages and pricing page.

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